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CARFAX

CARFAX

About Us

Join Team CARFAX as a Marketing Manager – CARFAX for Police Isn't it time you bragged about where you work? At CARFAX, we do, every day. We pride ourselves on being mission-focused on helping to grow a brand built on accuracy and integrity. We care deeply about our products and our customers. We’re more than just a company: We help millions of consumers make more-informed decisions every day. We know that our teammates are our most valuable asset, and we value a balanced life while tackling challenging projects in a fast-paced environment. One last thing: Our four-day week continues in Summer 2025!  At CARFAX, we believe in the power of teamwork and value in-person interactions so that we can collaborate and thrive together. This position will require 3 days a week in our London office subject to change with future business needs. The Marketing Manager will play a crucial role in creating and executing marketing initiatives that engage and drive insistence for CARFAX for Police solutions in the public safety sector, a new vertical market for our business. Providing cross-functional marketing support for U.S.-based BD, sales, and account management teams, this person will maximize our partnership pipeline and drive enablement to achieve strategic growth for the company. What you’ll be doing:    * Execute programs designed to raise brand marketplace awareness, generate leads, and support BD and partnership sales.  * Understand the needs and issues of our public safety partners through market research, direct interaction with our customers, and members of the BD, sales, and account management teams. * Partner closely with the BD and partnership sales teams to build compelling campaigns that appeal to our target audiences and support the sales strategy.  * Leverage our marketing automation systems (Marketo), CRM (Salesforce), and design software (Canva, Contentful) to scale our partnership sales and enablement.  * Build enablement marketing programs and assets to ensure partners are equipped with the necessary tools and resources to onboard and utilize our solutions.  * Communicate marketing plans and ensure alignment across cross-functional stakeholders.  * Identify and manage participation in public safety industry events to build brand awareness and drive engagement.  * Test and analyze campaign/program performance and modify as necessary to maximize results. What we’re looking for:    * Strong Interpersonal Skills – able to interact and communicate effectively across multiple business areas. * Results-Oriented – self-motivated to achieve departmental marketing, sales, and business goals with a sense of urgency. * Analytical – skilled at measuring campaign results and applying learnings to future efforts. * Exceptional Communicator – skilled at storytelling in the voice of the customer with strong written and verbal communications abilities. * Ability to Execute – takes creative ideas and turns them into effective marketing messaging and campaigns. * Data-Driven – uses specific customer data and prior learnings in order to create compelling, targeted prospect campaigns. * Reliable – delivers results with high levels of quality, thoughtfulness, and skill. * Creative – have a natural curiosity and record of coming up with creative, out of the box ideas, concepts and approaches. * Bachelor’s degree required. * Marketing generalist with strong marketing automation experience. What’s in it for you:  * Competitive compensation, benefits and generous time-off policies * 4-Day summer work weeks and a winter holiday break * 401(k) / DCPP matching * Annual bonus program * Casual, dog-friendly, and innovative office spaces. Don’t just take our word for it:  * 10X Virginia Business Best Places to Work * 9X Washingtonian Great Places to Work * 10X Washington Post Top Workplace * 3X St. Louis Post-Dispatch Best Places to Work