Job Title: Tech Sales Director/Country Manager Location: Canada/Houston Texas Job Responsibilities: Generate $1M+ in ARR within the first 12 months by acquiring and expanding Startups, SMB and Enterprise customers. Focus on a land-and-expand sales motion to expand our footprint in the market. Develop and execute a sales strategy to secure pilot customers with a three-pronged approach targeting Enterprises, Startups and SMBs. Achieve at least 3 Enterprise, 5 SMB and 10 Startups accounts within the first 6 months. Work closely with the entire organisation to ensure a cohesive market development strategy driven by customer engagement. Own pipeline forecasting and performance metrics, maintaining a 3x pipeline coverage ratio and consistent deal progression. Grow Sales Team: Transition from individual contributor to player-coach by recruiting, mentoring, and leading a high-performing sales team. Market Expansion: Develop and implement go-to-market strategies to penetrate new industries and geographies while expanding existing accounts. Sales Process Optimisation: Continuously refine sales processes to improve efficiency, effectiveness, and scalability. Implement best practices and leverage sales technologies. Investor Relations: Collaborate with executive leadership to present sales performance and growth strategies to investors, supporting fundraising efforts as needed. Job Qualifications: Bachelor's degree in Engineering, Business, Marketing, or a related field. MBA is a massive plus. 10-15 years of sales experience, with at least 5-8 years in a leadership role within a B2B company. Solid business experience of AWS services and solution stack, AWS Cloud Practitioner Certification is a great plus. Proven track record of generating £1M+ ARR in a startup or scaleup environment. Experience selling highly technical solutions, ideally AWS or AI to CTOs, CIOs, VPs of Engineering, or other technical stakeholders. Established network within Dubai enterprise, SMB and startup companies. Strong understanding of sales enablement tools and proficiency in data analysis and sales forecasting. Experience building sales organisations from scratch, including hiring and mentoring top-performing sales teams. Entrepreneurial mindset with a passion for driving growth in a fast- paced environment. Eligibility to work in the USA/Canada.