Marketing & Engagement Lead COVE Dartmouth, NS

Who is COVE? COVE is a tech hub and commercialization partner home to more than 400 organizations that use its facilities, services and programs. COVE brings together industry, academia and government to accelerate marine technology development and commercialization - from seabed to space - ensuring resilient supply chains built with Canadian solutions. Through its vast international network, COVE has been at the forefront of providing invaluable networking opportunities, fostering connections, and leading discussions within the global marine technology community.

COVE spearheads programs aimed at nurturing talent, expediting the release of technology products, and bolstering the success of emerging ventures by startups, scaleups, and SMEs. These initiatives, coupled with COVE's ability to harness diverse skills and expertise nationally within the innovation ecosystem, serve as an enabler for overcoming industry challenges, driving economic growth, and delivering value to investors.

As COVE experiences rapid expansion, we are actively seeking to expand our team to further bolster our transformational influence on the marine sector. We recognize that our journey toward this goal hinges on the strength of our team - a group of individuals who collaborate, innovate, and continually strive for excellence. Join us as we embark on this exciting journey of discovery and advancement. The Opportunity

The Marketing & Engagement Lead plays a pivotal role in advancing COVE’s brand and stakeholder relationships through high-impact engagement initiatives, including tradeshows, conferences, tours, and events. This role involves coordinating vendor relationships, logistics, and budgets, while creating experiences that strengthen COVE’s visibility, support revenue goals, and deepen relationships with industry, government, and other key stakeholders.

The Marketing & Engagement Lead also supports relationship-management plans and contributes to sponsorship strategy and outreach, helping secure partnerships that drive major events and long-term corporate growth.

The Lead possesses strong organizational skills, attention to detail, creativity, and a marketing mindset to deliver impactful events and engagement experiences that align with COVE’s brand and marketing objectives. Problem-solving skills and a passion for turning ideas into successful initiatives are key, along with the ability to connect engagement activities to broader business development goals.

What You'll Do:

Lead strategic engagement initiatives that align with COVE’s marketing and revenue objectives, leveraging events, tradeshows, and site tours as key channels for brand visibility and relationship building. Plan, organize, and execute events and tradeshows from concept to completion, including budgeting, vendor management, contract negotiation, logistics, and on-site oversight to ensure compliance, brand alignment, and participant satisfaction. Develop and maintain stakeholder relationships through engagement activities, relationship-management plans, and post-event follow-up to strengthen partnerships and support revenue objectives. Support sponsorship strategy, including identifying prospects, supporting outreach, and coordinating proposals to secure funding for major events and multi-year partnerships. Maintain and optimize the CRM system to track engagement activities, inform relationship strategies, and support reporting needs. Create and manage a master calendar and budgets for events, tradeshows, and tours; establish standard operating procedures for consistent execution. Collaborate with internal teams to ensure event communications, branding, and facilities are coordinated; provide marketing and communications support during low event periods. Oversee promotional product inventory and ordering. Ensure compliance with COVE policies, safety standards, and operational procedures. Take on additional responsibilities as required to support the success and growth of COVE’s programs and strategic initiatives.

What You Bring: Bachelor's degree in Business Administration or equivalent education and work experience with event management and/or marketing. 3-5 years planning and executing events with demonstrated experience in developing and maintaining strong working relationships. Excellent written and verbal communication skills, including the ability to handle conflict calmly and professionally. Strong digital skills, proficiency with Microsoft Office Suite, specifically Word, Excel, and PowerPoint, and strong technical skills with the ability to learn new processes and systems quickly. Experience in developing and maintaining strong working relationships, combined with excellent stakeholder-facing skills. Highly motivated, analytical, logical thinker with a very strong attention to detail and the ability to meet multiple and/or unexpected deadlines in a fast-paced environment. Initiative, good judgment, a strong work ethic, and demonstrated ability to recognize risk and proactively mitigate. Solid team player with advanced personal time management skills with a proven track record in planning, implementing and managing multiple projects. Excellent organizational and interpersonal skills with poise and professionalism to interact with clients. Able to work well individually and in a group.

Additional Assets: Experience in the marine sector and/or a relevant technology-based industry.

Working at COVE

At our core, we are a team driven by our passion for empowering marine tech innovators, serving as unwavering advocates for every visionary who walks through our doors. Integrity, creativity, and diversity are not just values to us - they are the bedrock of our identity. We thrive within an integrated team environment, where collective efforts culminate in tangible results. Embracing diversity in our workforce is paramount for fostering genuine collaboration and fulfilling the impactful responsibilities we hold within our community. We cultivate a workplace culture that celebrates individual differences, ensuring that each person's unique talents and strengths are fully recognized, appreciated, and utilized. Operating within a hybrid and flexible work environment allows us to optimize the collective potential of our highly collaborative team, enabling us to achieve the best possible outcomes. Benefits: Opportunity to learn and make an impact by working for a dynamic, growing company on meaningful projects that find solutions to real-life problems. Vacation, personal days, and sick time Remote work and flexible work hours Team wide bonding activities and casual work environment Tech focused office location, convenient via transit and bike paths Employee wellbeing including full medical & dental benefits and a health spending account Group RRSP matching program & Income Insurance Plans Learning and growth opportunities Employee referral program Competitive salary Talent Pool

As part of our ongoing recruitment efforts, we continually identify candidates who demonstrate the skills, experience, and potential to contribute to our organization. By submitting your application, you will be considered for current and future opportunities that match your qualifications and interests.

Should your profile align with our current or future needs, a member of our recruitment team may reach out to you to discuss potential opportunities and to further assess your fit for specific roles within our organization.

Don’t meet every single requirement? At COVE, we are dedicated to building a diverse, inclusive and authentic workplace, so if you are excited about this role, but your past experience does not align with every single qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles. We are committed to ensuring accommodations are made available to persons with disabilities during the recruitment, assessment and selection processes and will provide reasonable accommodation upon request. We offer an excellent working environment where life balance is valued. Our people and their commitment to quality work is what drives our success. You can find out more information about COVE at www.coveocean.com. Salary for this position will be commensurate with experience, note that relocation costs are not supported. To be considered for this position, please apply online by clicking “Apply”. The deadline for submission is December 19th, 2025 at 5pm (Atlantic). We thank all candidates for their interest; however, only those selected for an interview will be contacted.

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