WHO IS LPi GROUP?

LPi Group is an independent Creative Engagement Agency with a focus on Shopper and Commerce Marketing. We are a team of experienced and passionate marketing professionals who help our clients sell more. Through exceptional creative and effective workflows, we deliver high-quality services and solutions that elevate our clients’ brands to the next level.

The Shopper Marketing Account Manager is a dynamic role, where you are a primary contact to clients. To be successful you will need to bring your creative mindset, detail-oriented focus, and strategic business acumen in your approach to developing and growing long-term partnerships.

This role is responsible for delivering the marketing and financial objectives of each project, adeptly balancing client and internal expectations, resources, and constraints to consistently achieve superior results on a brief budget and on time. Please note, that this is a hybrid role consisting of remote working from home two days per week (Monday, Friday), and three days working in office (Tuesday, Wednesday, Thursday) in Toronto, Ontario.

WHAT YOU WILL DO Work with a Senior Account Manager or Account Director to develop and execute marketing programs for assigned clients. As the primary client contact, lead, and foster relationships at all levels. Build account revenue; collaborate on strategy and manage execution to ensure client loyalty and satisfaction. Responsible for the creation and maintenance of several internal documents including briefs, program estimates, copy decks, distribution summaries and invoicing. Cross-team responsibility – liaise with / provide direction to creative, production and digital teams. Participate in concept and creative development/presentation. Revenue / Cost accountability Participate in new business pitches and development of proposals. Mentor and contribute to the development of junior account team members. Oversee multiple projects and responsibilities. Ensure all deadlines are met – internally and externally. Make decisions on a daily basis that ensure both profitability and creative quality. Discuss client’s chosen direction with Creative.

YOUR AREAS OF EXPERTISE You bring a minimum of 3 years of experience, preferably in an agency environment, with proven shopper marketing experience and knowledge of the Canadian retail landscape. Experience developing omni-channel plans that include implementing e-commerce strategy with CPG client is an asset (retailer platforms, amazon.ca, digital programmatic). Post-secondary education in Business, Marketing, Advertising or Communications or combined experience and education to be considered. You’re a master multitasker, responding positively to the changing needs of the organization. You oversee projects and deliverables, ensuring clear business and social impact goals are set and evaluated. You develop and control budgets, ensuring projects are on budget and on time. You develop and execute the process with detailed work plans. You build strong relationships, becoming a trusted advisor to your clients by understanding their business, industry, and competitive landscape. Demonstrated leadership and mentorship capabilities. Superior problem-solving skills and creativity. Strong financial management and literacy to create revenue growth by identifying opportunities with existing clients. Excellent written and verbal communication skills. Well-developed presentation skills. French language skills, written and verbal are considered an asset.

BENEFITS OF WORKING AT LPi GROUP Hybrid work schedule: Tuesday, Wednesday, and Thursday work at the office; Monday & Friday work from home Pension match: LPi-ers can contribute up to 3% of their base salary each pay period and LPi Group matches their contribution 100% Generous Total Rewards Plan: Including comprehensive health and dental benefits, annual incentive plan, and paid time off LPiQ: In-person learning sessions led by subject matter experts for ongoing professional and personal development

Job Description Subject to Change This job description may evolve as the business needs change. You will be expected to take an adaptive approach to any new requirements that may emerge within the agency.

DISCLAIMER

LPi Group is an equal opportunity employer. LPi Group is dedicated to barrier-free and accessible employment practices in compliance with the Employment Standards of the province of Ontario.

The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification and are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required. LPi Group reserves the right to alter and/or cancel work schedules and total compensation programs including group benefits from time to time to correspond to project changes, industry changes and standards, the best interests of the agency, and to conform to legislative requirements.

Please note, only qualified candidates will be contacted.

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