YETI, We are built for the wild. Account Marketing Manager

Responsibilities

Secure the highest share of space, within key destination doors and locations.
Plan effective omni-channel product launches at Key Accounts, effectively leveraging and synchronizing in-store and digital.
Build meaningful and collaborative partnerships across YETI Marketing, Product, and Sales and key customer touchpoints. Maintain a communication cadence with cross-functional stakeholders.
Execute POS, elevated brand spaces, end caps, and fixture programs from creation, prototyping, shipping, to installation.
Own dealer employee training and motivation initiatives.
Develop, audit and measure the effectiveness of account activation plans, striving for innovative and premium merchandising and digital marketing initiatives.
Ensure Sales and YETI dealers are up to date and aligned on initiatives, including driving deployment of YETI's in-store assets.
Drive Marketing process, templates, deliverables and timelines for all market-related milestones for the Key Account business including feedback mechanisms for continuous improvement.
Own the end-to-end GTM process, milestones, plan, and calendar in collaboration with Key Accounts and internal Sales Managers.
Partner with Global teams on retail concepts and visual merchandising to curate a premium and consistent consumer experience.
Develop and support financial planning needs and budgets to enable the Wholesale sales growth plan.
Liaise with Global to align with all processes and deliver market efficiency.

Qualifications

Bachelor's degree required
5-8 years of relevant experience or equivalent combination of education and work experience
Bilingual in English and French considered an asset
Retailer, Brand or Brand agency marketing experience preferred
Demonstrated knowledge and experience of retail marketing/visual merchandising
Experience managing relationships with customers or vendors
Highly collaborative with strong written and verbal communication skills
Excellent project management skills with a strong ability to prioritize
Familiarity of current technology, trends and best practices in retail and digital marketing

YETI is proud to be an Equal Opportunity Employer Benefits \& Perks

YETI is proud to be an Equal Opportunity Employer. Our commitment to creating a diverse, equitable, and inclusive culture is at the center of everything we do for our employees. We embrace all applicants looking to bring their authentic selves to YETI and contribute to our mission of keeping the wild WILD. Find out more about our commitment to DE\&I at yeti.com/esg.html. All applicants for employment will be considered without regard to an individual's race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws.

If you require accommodation in order to apply for a job, please contact us at accommodationrequest@yeti.com.

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Account Marketing Manager