Senior Account Executive, Creator Marketing

Daniel J. Edelman Holdings • Toronto, Ontario, Canada • 16h ago

RESPONSIBILITIES:

Manage the full influencer process for programs including influencer identification, vetting, negotiation, contracting, management and reporting
Manage multiple influencer projects to ensure deadlines are met, reporting is thorough and budgets are continuously met
Coordinate program integration with appropriate specialties including Insight and Analytics, Paid Performance, Creative
Lead development of content and brand overview documents for influencers outlining program creative requirements, communication mandatories and contractual expectations
Support the growth of our influencer marketing business through great work, exceptional storytelling skills and through building strong internal and external relationships
Stay up to date with the latest influencer marketing trends including disclosure requirements and performance best practices
Act as a champion and evangelist for the value of thoughtful, rigorous and creative influencer marketing both within the Edelman network and across the marketing industry as a whole

Basic Qualifications

3 years of relevant experience in Digital, Content or Brand Marketing including social media and community management
2 years within Influencer specific marketing, including identification of influencers, managing influencer programs, outreach strategies, content planning, contracting/negotiations, paid promotion and reporting preferred
Ability to work simultaneously on multiple programs within an agency setting is a must

Preferred Qualifications

Proven ability to lead and manage multiple medium to large-sized projects simultaneously that include digital content development
Clear understanding of the influencer marketing landscape, importance and role of influencer marketing, best practices
Demonstrated ability to lead and develop Influencer plans
Strong research, writing and editing skills, as well as the ability to interact with clients professionally and maintain relationships with influencers and content creators
Ability to work effectively with all levels of internal contacts (junior staff, peers, and senior staff), demonstrating a consistently high level of verbal and written communications.

Daniel J. Edelman Holdings

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