Lieu De Travail
Horaire
Secteur D'activité
Détails De La Rémunération
Description Du Poste
Job Description
- Marketing Strategies and Plans: Understand market and growth drivers, contribute to a vision of market, channel, and segment potential, help to develop value propositions and proof points that further our competitive advantage, and translate business strategies into marketing plans.
- Act as a South Asian Multicultural Segment Subject Matter Expert: Be well versed in South Asian segment cultural insights, and possess fluent spoken and written language skills in Hindi AND/OR Punjabi language skills. Consult on multicultural campaigns that target the South Asian segment to ensure cultural authenticity and language.
- Deliver and Monitor Results: Ensure stated objectives are delivered on plan and analyzes past results and makes recommendations to maximize ROI. Evaluate effectiveness of in market activity and effectively communicate the results
- Consumer Insights and Trends: Leverage market research and applies customer insights to marketing campaigns/programs. Understand the industry, competition and the factors that differentiate the organization
- Build and Protect the Brand: Ensure campaigns support the brand and are designed for a positive customer experience. Understand customer journeys and supports the business to deliver the brand through customer experience.
- Analysis and Problem Solving: Help to define the problem to solve, engages stakeholders from different groups to gather data and draws insights from it. Leverage data combined with judgment and intuition to make recommendations and drive action.
- Influencing and relationship management: Build and manage strong relationships with Agencies, Business Units, Marketing Partners, Legal and Compliance, and other internal teams to deliver effective marketing programs.
- Budget and Project Management: Manage projects in the most effective way (on time, on target, on budget) from initiation to completion. Coordinate multi-functional teams and agency partners through the project. Track and manage budget against plan, meeting all financial reporting requirements.
Job Requirements
- Undergraduate degree or relevant professional certifications, designations, or equivalent required
- 7+ years relevant experience
- A self-motivator with excellent organizational and communications skills to prioritize and multi-task in a collaborative or independent setting
- Proficient knowledge of multiple marketing principles and disciplines, strategy development, consulting principles, lines of businesses supported, and product/customer markets
- Skill in using computer applications including MS Office
À propos de nous
Notre programme de rémunération globale
Renseignements Supplémentaires
Perfectionnement des collègues
Formation et intégration
Processus d'entrevue
Mesures d'adaptation
Exigences Linguistiques (Québec Seulement)