At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.
While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!
We’re looking for a Strategist to conceptualize and build full social media campaigns for a variety of our clients. In this role, you'll use your extensive knowledge of social media, the latest trends, and research data to elevate campaign and brand strategies for our clients. You’ll play a crucial role in helping to chart the path forward for our clients and deliver on larger, more exciting solutions for them.
What You'll Do Here:
Participate in campaign development, deployment tactics, and proactive strategic social media planning
Develop the guiding brand platform (ex. Positioning & narrative direction, core values, tonal direction, & brand personality) for clients across a various and wide ranging list of business categories
Performing qualitative market research and directing quantitative research when required
Work with clients to develop the organization's social voice and persona, provide social media consultation, and campaign specific social strategies for organic and paid social
Able to lead strategic discussions and provide clear recommendations and documents with minimal direction or supervision. Able to present internally and to clients with confidence and clarity
Experience creating Social Media Playbooks and Social Media best practice protocols
Identify gaps and opportunities in content plans for new & existing clients
Extensive experience and knowledge with Instagram, Tik Tok, Facebook, Twitter, YouTube, etc.
Remain on the pulse of social media trends, ecosystem changes, and best practices to optimize strategies and educate the larger Viral Nation community
Ability to decipher information using data & measurement tools
Involvement in new business pitch presentations
You'll Need To Have:
Minimum of 3 years of professional experience with strategy and social media platforms - agency experience preferred
Experience and a deep understanding using Instagram, Tik Tok, Facebook, LinkedIn, Youtube, and Twitter.
Knowledge and understanding of many key industries (CPG, Gaming, Tech, Retail)
Ability to write an informative brief that clearly and confidently articulates vision and process
Ability to translate direction from internal leadership and external clients into social media strategies and deliverables
Responsive and available to meet the demands of clients across multiple time zones
Proficiency with social media management and analytical tools
Must have a university degree, or college diploma, in a relevant field such as marketing, business, public relations, communications, and/or have equivalent work experience.
Experience growing brands on social media
Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.
