Freebird is one of the fastest-growing DTC brands in grooming, built on performance marketing and relentless innovation. We’ve scaled into a nine-figure business through high-converting funnels, bold creative, and a test-everything mentality.
We’re now looking for a Senior Growth Designer to own the design and execution of high-performing landing pages that fuel our next stage of growth.
This isn’t a traditional “UX Designer” role. We’re looking for a direct-response growth marketer in designer’s clothing — someone who deeply understands conversion psychology, offer framing, funnel archetypes, and the levers that move revenue.
What You’ll Do
Landing Page Design & Execution
- Design, build, and iterate on paid landing pages across multiple formats: long-form sales pages, offer pages, listicles, advertorials, quizzes, and hybrid PDPs.
- Translate direct-response principles and growth ideas into polished, conversion-focused experiences.
- Ensure every page blends premium brand feel with high-converting performance marketing design.
Conversion-Centered Design
- Apply conversion psychology (urgency, scarcity, risk reversal, price anchoring, testimonials, guarantees, etc.) to maximize impact.
- Structure pages with storytelling flow: problem → agitation → solution → proof → offer → CTA.
- Balance performance-driven design with brand-building trust and credibility.
Experimentation & CRO
- Rapidly design multiple variations for A/B testing, knowing that speed of testing = speed of growth.
- Collaborate with CRO strategists, copywriters, and media buyers to hypothesize, design, and test bold new funnel ideas.
- Learn from data and iterate designs to unlock meaningful lifts in CVR, AOV, and ROAS.
Collaboration
- Partner closely with paid media, retention, and product teams to ensure funnel cohesion from ad click to conversion.
- Work with developers and copywriters to bring landing pages to life with pixel-perfect execution.
Requirements
- 5+ years of experience designing high-converting DTC/eCommerce landing pages (brand or agency).
- A direct-response mindset — you understand what actually drives conversions, not just what looks good.
- Deep experience designing for paid traffic funnels and improving metrics like CVR, AOV, and ROAS.
- Ability to design across multiple landing page types (sales pages, advertorials, listicles, quizzes, hybrid PDPs).
- Strong grasp of consumer psychology and offer framing in eCommerce.
- Comfort working in a rapid-test, scrappy growth environment where iteration speed matters.
- Portfolio that shows landing page work tied to measurable performance outcomes.
- (Bonus) Familiarity with Shopify, subscription funnels, and tools like Figma, Webflow, or Unbounce.
Benefits
Perks & Benefits
- Competitive compensation + performance bonus
- Fully remote (U.S. preferred, flexible timezone)
- 401(k) with employer match
- Comprehensive health, dental, and vision insurance
- Unlimited PTO & flexible work hours
- Free products, team discounts, and early access to new launches
- A high-impact role with real ownership and influence in a fast-growing company trusted by over 1 million customers
How to Apply
To be considered, please include:
- A portfolio or case studies showcasing your best eCommerce/DTC landing page work.
- Figma links, live links, or screenshots of landing pages, funnels, or tests you’ve designed and optimized.
- A short note on the performance impact (CVR, AOV, ROAS, LTV, etc.) of your designs.
⚠️ Applications without portfolios or relevant work examples will not be considered.
About the company
Smarter Shaving. For Everybody. Everywhere.
From head to face, body to bikini, our grooming tools are built for real performance, not hype. We eliminate nicks, cuts, bumps, and waste with practical innovation and no-BS simplicity. Trusted by over a million customers, we’re here to make shaving faster, safer, and smoother—for all skin types, all zones, and all people.
