Who we are:
Motive empowers the people who run physical operations with tools to make their
work safer, more productive, and more profitable. For the first time ever,
safety, operations and finance teams can manage their drivers, vehicles,
equipment, and fleet related spend in a single system. Combined with industry
leading AI, the Motive platform gives you complete visibility and control, and
significantly reduces manual workloads by automating and simplifying tasks.
Motive serves nearly 100,000 customers – from Fortune 500 enterprises to small
businesses – across a wide range of industries, including transportation and
logistics, construction, energy, field service, manufacturing, agriculture, food
and beverage, retail, and the public sector.
Visit gomotive.com [http://gomotive.com] to learn more.
ABOUT THE ROLE:
The Marketing Operations team is responsible for building the tools and
capabilities that enable us to scale our marketing practice. That includes all
we do with marketing systems, marketing services, data quality, sales alignment
and more. The team provides strategic and tactical support to key projects at
Motive that make it possible for us to grow. We collaborate closely with teams
across the company - like enterprise systems, sales, product marketing,
engineering and more.
As a our Marketing Operations Manager, you will administer and advance the
entire MarTech stack, ensuring seamless, secure integrations and data
consistency across platforms while translating diverse business needs into
robust technical solutions. You will also drive the roadmap and development of
innovative AI capabilities to elevate marketing team performance and content
quality, partnering closely with stakeholders to design, deploy, and optimize
central AI tools and processes. As a business owner for marketing data
requirements, the manager will establish frameworks for data structure, access,
and compliance in collaboration with IT and quality teams, championing change
management, clear documentation, and organization-wide alignment throughout any
evolution of tools or architecture.
This role is remote and based in Canada.
As a bonus, you’ll be able to embed yourself deep in the world of the physical
economy and help understand the forces that govern it.
WHAT YOU'LL DO:
-
Own roadmap and development of AI functionalities for Motive’s marketing
team
- Partner with marketing teams to develop AI driven processes to drive team
efficiencies and quality of content
- Enable marketing managers on central AI tools; Establish standard operating
procedures for team members to ensure secure data use, quality outputs.
- Work with GTM ops and marketing teams to develop requirements for
standalone AI tools to develop AI components of martech stack
-
Administer, optimize, and document the marketing technology stack (e.g., CRM,
automation platforms),
- Coordinate and oversee integrations between martech platforms and broader
business systems, ensuring data consistency and security across teams.
- Partner with marketing stakeholders to translate business requirements into
technical designs, manage the development, deployment, ongoing management
of and goal attainment of marketing tools.
- Partner with the Marketing Ops team to deeply understand the business and
our marketing opportunities and build the right tools and capabilities to
address them
-
Serve as business owner for marketing data requirements
- Establish data structure, access, and business requirements in partnership
with IT, data quality, and compliance teams to drive marketing initiatives
- Lead change management and communication for updates to marketing data
architecture or martech capabilities, ensuring clear documentation and
stakeholder alignment.
WHAT WE'RE LOOKING FOR:
- Minimum 5 years of hands on experience developing and managing a marketing
technical stack and database; experience evaluating, selecting and onboarding
tools is a plus
- Minimum 1 years of hands-on professional use of AI platforms such as Gemini,
ChatGPT, Claude etc.
- 2 years preferred; Practical application development is a plus
- Strong platform management experience with a product management mindset
- Excellent first principles problem solving skills
- Cross-functional experience driving system changes
- Past hands-on expertise managing and developing in Motive’s main GTM stack:
Salesforce, 6sense, Marketo, Snowflake, Tableau; Some SQL experience
necessary.
- Strong communication and presentation skills, demonstrated experience
briefing senior leaders on outcomes & recommendations
Pay Transparency
Your compensation may be based on several factors, including education, work
experience, and certifications. For certain roles, total compensation may
include restricted stock units. Motive offers benefits including health,
pharmacy, optical and dental care benefits, paid time off, sick time off, short
term and long term disability coverage, life insurance as well as 401k
contribution (all benefits are subject to eligibility requirements). Learn more
about our benefits by visiting Motive Perks & Benefits
[https://www.comparably.com/companies/motive/perks-and-benefits].
The compensation range for this position will depend on where you reside. For
this role, the compensation range is:
Canada
$110,000—$166,000 CAD
Creating a diverse and inclusive workplace is one of Motive's core values. We
are an equal opportunity employer and welcome people of different backgrounds,
experiences, abilities and perspectives.
Please review our Candidate Privacy Notice here .
[https://drive.google.com/file/d/1Uh_lKr15Zt3OGONfI6pgA3XfAqQHk5ww/view?usp=sharing]
UK Candidate Privacy Notice here
[https://docs.google.com/document/d/1AQa2vtWiDxhlMSsKaqrGYk4z8KQaZBdr/edit?usp=sharing&ouid=116247032705400627631&rtpof=true&sd=true].
The applicant must be authorized to receive and access those commodities and
technologies controlled under U.S. Export Administration Regulations. It is
Motive's policy to require that employees be authorized to receive access to
Motive products and technology.
LI-Remote
