ABOUT OLIPOP
At OLIPOP, we’re on a mission to positively impact consumer health at scale. And
we’re doing it through something simple: soda. But not just any soda, a new kind
of soda: one that’s delicious, refreshing, and actually good for you.
This mission is deeply personal for our CEO, Co-Founder, and Formulator, Ben
Goodwin. Like many of us, Ben grew up consuming the Standard American Diet: lots
of soda and processed foods that prioritized convenience over nutrition. But at
14, he took his health into his own hands. After making significant changes to
his nutrition and exercise, he lost 50 pounds and saw a transformation in his
energy, mood, and emotional clarity.
Those changes sparked a deep curiosity about the connection between nutrition
and health. Ben became a relentless student of the gut microbiome and the ways
it supports overall wellness. The more he discovered, the more passionate he
became about finding credible, science-backed ways to make consumer health
accessible to everyone.
The mission was clear. The vehicle? Less so. After exploring the possibilities,
Ben landed on an unexpected yet familiar choice: soda. It was something he loved
as a kid, and he knew millions shared that same nostalgia. But this wouldn’t be
just any soda. With most Americans falling short on daily fiber, Ben set out to
create a version with more fiber and less sugar, one that was perfectly
balanced. The result? A deliciously refreshing soda with 6 to 9 grams of fiber
and 2 to 5 grams of sugar, delivering science-backed benefits without
sacrificing the classic taste people crave.
In 2018, the first OLIPOP cans hit the shelves, bringing Ben’s vision to life
with a functional soda that anyone could enjoy. And by reimagining soda, we’re
also reshaping culture. That means creating products that support health for all
and building a business grounded in humanistic values: empathy, integrity, and a
belief in better for everyone. From the ingredients we source to the culture we
foster, we’re committed to proving that business (and beverage!) can be a force
for good, and that soda has the power to bring people together.
So join us, and let’s write a new American soda story together. One we can all
feel good about. One OLIPOP at a time.
THE ROLE
OLIPOP is searching for an Area Sales Manager to join our team and represent us
in San Francisco/ North Bay territory, preferably based in the San Francisco,
South SF or Sonoma County area. This position focuses on impact in the field
built on the back of amazing relationships. Our fast-turning product is
distributed through a range of different stores in the NorCal region from
retailers like Whole Foods, Sprouts, Target, Walmart, Safeway, regional and
independent retailers.
In this role you’ll have to prioritize your time to focus on the highest impact
areas, while working with and inspiring our DSD partners and third-party sales
resources in the region to deliver a whole greater than the sum of its parts.
You’ll be opening new doors, but you’ll also be building on high velocities we
are already seeing in the market. If you’re looking for a fast paced
environment, an opportunity for personal growth and responsibility, and enjoy
having fun along the way, then this is a role you’ll thrive in!
RESPONSIBILITIES
- Deliver on monthly volume and distribution goals and achieve overall
objectives in the market.
- Support partnerships with distributors, food brokers, and retailers in the
Northern California market.
- Conduct weekly “route rides” with our DSD partners and food brokers, and
pinpoint opportunities for underperforming accounts and routes.
- Monitor inventory and proper use of P.O.S. material. Follow through on all
commitments made to distributor management, sales personnel, and the trade.
- Assist our Regional Sales Manager in distributor management meetings by
providing well-documented reports on the levels of distribution, display, and
sales by the distributor.
- Implement and execute incentive programs intended to guide distributor
organizations in achieving sales objectives.
- Manage chain retailers: new item launches and retail programs.
- Gain additional placement within accounts, including secondary points of
purchase and cooler placement.
- Collaborate with field-marketing teams to create comprehensive marketing
plans to profitably increase market share.
- Role requires an estimated 40% travel.
QUALIFICATIONS
- Deeply passionate about OLIPOP, and inspired by what we represent. Has the
desire and hunger to make an impact.
- Obsession for understanding customer behavior. Lives, breathes and dreams
about how to better reach & understand our consumers.
- Enthusiastic and comfortable working in an early stage company. Ability to
think rapidly in a growing and changing environment.
- Ability to take initiative and work autonomously – you can run with something
from beginning to end.
- Works well with ambiguity and asks the right questions to get at the
solution.
- Strong planning, organization and project management skills, along with
excellent interpersonal, written/oral communication and presentation skills.
- Competence in Google Suite and Microsoft Suite. Experience with team
collaboration tools such as Slack and Zoom is preferred.
- Must be able to work flexible hours, including evenings and weekends.
- Clean driver’s license, reliable transportation and proof of insurance.
Physical Requirements / Working Conditions: must be able to lift up to 40
pounds.
REPORTS TO:
Regional Sales Manager, NorCal
COMPENSATION:
$72,000-$80,000 base salary + bonus
HOW WE WORK
We may be fully remote, but we’re anything but disconnected. OLIPOP has grown
from a few passionate people around a table to a nationwide team, and we’ve done
it without losing our collaborative spirit or sense of purpose.
Connection here is intentional. From cross-functional projects and IRL offsites
to thoughtful Slack threads and spontaneous gifs, we make the effort to stay
close, even across time zones. Sure, we move quickly, but we lead with trust,
transparency, and a shared commitment to doing work that matters.
We value thoughtful debate. We give feedback with care and receive it with
curiosity, knowing that real growth, both personal and collective, comes from
listening as much as leading. Because at OLIPOP, it’s not just about getting
things done. It’s about growing together, staying true to what matters, and
building something with lasting impact.
WHAT WE VALUE
At OLIPOP, our values aren’t just posters on a wall. They shape how we show up:
for each other, for our customers, and for the mission we’re chasing together.
- Mission Connectivity: Everything we do ladders up to our shared goal:
supporting human health. Whether launching a new flavor or conducting
clinical research, the mission stays front and center.
- Indomitable Spirit: When things get messy, we get inventive. We stay curious,
adapt quickly, and find the path forward, most likely with a dedicated Slack
thread and a beautifully overbuilt deck.
- Lead at Every Level: Leadership isn’t about titles, it’s about ownership. We
speak up, follow through, and lift each other up. If you’ve got ideas and
initiative, you’ve got influence.
- Courageous Humility: We’re confident in what we bring and curious about what
we don’t know (yet). We give feedback with care, take it with grace, and know
that real growth takes both.
WHAT WE’RE LOOKING FOR
Success at OLIPOP doesn’t come from checking boxes; it comes from living our
values, staying curious, and finding energy in both the pace and the purpose.
We’re building something big, and we’re looking for people who:
- Think big, move fast, and take thoughtful risks
- Thrive in a high-performance, feedback-rich environment
- Value real human connection and honest collaboration
- Are fired up by building something new, and making it better every day
Startup life at OLIPOP is equally fun and fast-paced. If you’re energized by a
dynamic environment, eager to grow, and excited to help shape something
meaningful from the inside out, OLIPOP is a one-of-a-kind ride.
We are committed to providing reasonable accommodations to qualified individuals
with disabilities or other needs during the application process and employment.
To request an accommodation, please contact The People Team at
recruiting@drinkolipop.com.
We are proud to be an Equal Opportunity Employer. OLIPOP will consider all
qualified applicants without regard to race, religion, gender (including
pregnancy and gender identity), national origin, political affiliation, sexual
orientation, marital status, disability, genetic information, age, veteran
status, or any other characteristics protected by law.
Submission of Application Materials
Applicants are required to submit only the materials specifically requested as
part of the application process. Please do not include any unsolicited
materials, as they will not be reviewed or considered.
Unsolicited materials may include, but are not limited to:
- Marketing or promotional concepts
- Business ideas or strategies
- Photographs, videos, or other media
- Presentations, designs, or other creative content
By submitting any materials beyond those explicitly requested, you agree that:
- You are voluntarily providing such materials;
- You irrevocably assign all rights, title, and interest in and to those
materials to Olipop Inc.; and
- Olipop Inc. may use, reproduce, modify, distribute, or otherwise exploit
such materials for any purpose anywhere in the world, without restriction or
compensation.
