Skills
✅ Hard Skills (Technical & Marketing Skills)
Digital Marketing & Acquisition
SEO (SEMrush, Ahrefs, Screaming Frog)
SEA / Google Ads campaigns
Social media advertising (LinkedIn Ads)
Marketing automation (Brevo, Mailchimp)
CRM management (Monday.com, HubSpot basics)
Email campaign optimization and A/B testing
Content marketing and web copywriting
UX/UI optimization and user journey improvement
Conversion funnel optimization
Lead generation strategies
Data & Analytics
Web analytics (Google Analytics 4)
Data visualization (Looker Studio, Power BI)
KPI monitoring and reporting
Basic SQL, R Studio (data extraction and transformation)
Data segmentation and audience analysis
Project & Product Management
Agile/Scrum project management
Backlog management, user story writing
Cross-functional team coordination
Workshop facilitation (needs gathering, design thinking)
Product positioning & go-to-market strategies
Product lifecycle management
Marketing project planning and roadmap development
Technical Tools & Development
WordPress (Elementor, Learnybox)
HTML / CSS (basic integration)
CMS management
Trello, Asana, Notion, Jira, Slack
Google Workspace & Microsoft Office Suite
AI & Automation Tools
ChatGPT, Midjourney, Claude, Gemini
Prompt design & AI-based task automation
🤝 Soft Skills (Interpersonal & Organizational Skills)
Strategic thinking
Analytical mindset
Customer-centric approach
Problem-solving skills
Clear and persuasive communication
Active listening and needs assessment
Pedagogy and technical vulgarization
Cross-team collaboration
Adaptability and curiosity
Organization and time management
Attention to detail
Team spirit and empathy
Result-oriented mindset
Continuous learning attitude
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