Company Description
Adrift is a digital space dedicated to marketers navigating the evolving landscape of modern advertising. By addressing the rift between outdated tactics and emerging realities, Adrift provides insights and critical analysis of current digital ad models. We offer a platform for professionals to pause, reflect, and reorient their strategies, whether they are rethinking social media, struggling with ROI, or questioning ethical practices. Adrift is a home for brands, marketers, and teams ready to chart a new course forward.
Role Description
This is a full-time remote role for an Analyst. The Analyst will be responsible for interpreting data, identifying trends, and providing actionable insights to support marketing strategies. Day-to-day tasks include analyzing advertising performance metrics, conducting market research, preparing reports, and collaborating with the team to optimize marketing efforts. The Analyst will also be involved in evaluating current strategies and recommending adjustments to improve engagement and ROI.
Qualifications
- Proficient in data analysis and interpretation.
- Strong market research skills and ability to identify trends.
- Experience with advertising performance metrics and reporting.
- Ability to collaborate effectively with a remote team.
- Excellent written and verbal communication skills.
- Strong problem-solving skills and attention to detail.
- Experience with digital marketing and analytic tools.
- Analytics, or related field.
- Experience in the advertising or marketing industry is required.
- Experience with (any) ad platforms such as; Google/Bing Ads, Meta/Facebook, TikTok, Snapchat, Twitter/X, Pinterest, Reddit, etc.
