Introduction
Your Role And Responsibilities
- User-Centered Design: Apply design thinking principles to craft visually compelling and intuitive interfaces that solve user problems.
- Design \& Prototyping: Develop wire frames, high-fidelity UI designs, and interactive prototypes that bring concepts to life.
- Visual Craftsmanship: Create polished UI components, layouts, and assets that align with IBM's design standards while maintaining scalability and consistency.
- Information Hierarchy \& Layout: Structure content effectively to enhance usability, ensuring clear navigation and a seamless user experience.
- Accessibility \& Usability: Incorporate inclusive design principles (e.g., WCAG standards) to make digital experiences functional for all users.
- Collaboration: Work closely with experienced designers, developers, and stakeholders to refine designs, incorporate feedback, and iterate quickly.
- User Research \& Insights: Support research efforts by gathering and analyzing user feedback, applying insights to improve design solutions.
- Presentation \& Storytelling: Develop engaging presentations, design narratives, and interactive showcases to communicate design decisions effectively.
- Design Systems \& Consistency: Assist in maintaining and evolving design systems, ensuring cohesive experiences across IBM's digital ecosystem.
Preferred Education
Required Technical And Professional Expertise
- Figma (for UI/UX Design)
- Adobe Creative Cloud (Illustrator, Photoshop, etc) for asset creation
- Keynote PowerPoint for crafting compelling presentations
- Strong grasp of typography, colour theory, and layout principles to create visually appealing designs
- Understanding of design patterns and UI frameworks to maintain consistency across products
- Basic knowledge of front-end development (HTML, CSS) is a plus but not required
- Awareness of design thinking methodologies and user-centered design approaches
Preferred Technical And Professional Experience
- Visual
- Figma
- InVision
- Zeplin
- Sketch
- JTBD
- Service Design
- Mobile Apps
- Web Apps
