Director, Media Planning Toronto, Ontario

EssenceMediacom • Toronto, Ontario, Canada • 8h ago

Description OVERVIEW: YOUR IMPACT:

Manage and own client relationships (Director level and below, which may include Senior Manager, Brand Managers, Directors) on portfolio of accounts or a large account ($1MM in revenues or greater)
Primary client contact
Client retention and satisfaction
Build and nurture relationships with client partner agencies, ensuring collaboration, strong partnership and a united vision to achieve client business objectives
Responsible for client performance reviews including Vantage scores, with a goal of achieving all clients in green or secure
Manage SOW and ultimately client expectations within agreed upon deliverables
Responsible for driving PRIP (client bonus structure) through management of client scorecard and evaluation
Manage client briefings

Leadership:

Successfully lead account team (teams of approximately 4-6 resources, depending on accounts)
Establish culture of excellence and quality output
Lead by example and foster an environment of collaboration and team work
Embrace EssenceMediacom's culture, mission and vision - embody it and action it
Management of all team members
Led by the HR department, active in staff recruitment, both interviewing and selection process
Staff career development/succession planning through strong mentoring and coaching
Performance management (i.e. My360, employee relations)
Staff retentionManagement of Financials:
Assist SVP or GAD with the development of business plans, Vantage action plans and contracts)
Input numbers in forecast system
Monitor financial health of account(s)
Responsible for ensuring monthly invoicing /billing for client is up to date
Work closely with SVP or GAD, to understand client's business and competitive landscape, develop business direction/strategy for each client
Collaborate with Strategy (Strategy Directors)and Investment teams in order to set strategic framework
Able to understand consumer insights and apply results to planning process
Solid understanding of online and offline planning
Skilled interpretation of client briefs and writing strategic plans, establish strategies to meet objectives
Well-versed in systems planning
Extensive understanding of different media channels
Lead client's plan presentations.
Extensive knowledge of all syndicated and proprietary tools
Approve media plans

Business Development:

Identify opportunities within portfolio of accounts in order to deliver commercial and S\&I targets
Responsible for application and a comprehensive knowledge of suite of specialty services
Link between client, strategy and investment teams from a strategic standpoint

YOUR QUALIFICATIONS:

Strong presentation skills with confidence in front of large groups
Ability to work in a team environment that promotes collaboration
Adept at communicating effectively across all levels
Demonstrated critical thinking and problem solving abilities
Strong analytical abilities and quantitative skills, including math proficiency
Technical proficiency with MS Excel, Word and PowerPoint
Post Secondary Diploma or Bachelor's Degree preferred
10 years related experience

EssenceMediacom

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