Co-op Student, Brand and Digital Marketing

MX Career Site • Unknown, Canada • 2d ago

Co-op Student, Brand and Digital Marketing Employee Status: Contract Bargaining Unit: Non-Union Location: 10 Bay Street Pay Range: $21.22 - $24.41 per hour. Your hourly rate will be based on the year of study at school. Contract up to 4 months starting in September 2025 Metrolinx is connecting communities across the Greater Golden Horseshoe. Metrolinx operates GO Transit and UP Express, as well as the PRESTO fare payment system. We are also building new and improved rapid transit, including GO Expansion, Light Rail Transit routes, and major expansions to Toronto’s subway system, to get people where they need to go, better, faster, and easier. Metrolinx is an agency of the Government of Ontario. At Metrolinx, equity, diversity and inclusion are essential to living our values of serving with passion, thinking forward and playing as a team. Our Brand, Digital & Product Marketing Office is looking for a co-op student to be an integral part of our dynamic social media team, contributing to various projects and gaining hands-on experience in the world of social media marketing. This role offers an opportunity to learn and apply fundamental marketing skills while supporting the team in day-to-day activities. You will report to the Social & Branded Content Manager. What will I be doing? Work with team members to brainstorm and contribute creative ideas for social media marketing campaigns across TikTok, Instagram, Facebook and X Learn and apply social media content development skills using digital tools to contribute to the creation and optimization of social media content Acquire and apply newsletter content development skills for crafting and reviewing compelling content for emails, including approval from partners Support the management of GO Transit, UP Express & PRESTO social media accounts by monitoring engagement and staying up to date with social media trends Support in compiling and organizing data from social media channels, to help with reporting Support updating our social media content library through the development of shot lists and capture of new content Support the organization and setup of social media shoots; help with coordinating logistics and preparing materials to ensure successful execution. (May require availability on nights & weekends) Provide general administrative support to the social media team, including organizing files, coordinating/attending meetings, note-taking, and developing presentation materials Provide support for additional tasks related to digital marketing as needed by Social & Branded Content Team What Skills and Qualifications Do I Need? Must be attending school full-time and returning to an academic institution Must be at least 15 years of age before starting employment Enrolled in Business, Marketing or Communication Studies at a post-secondary institution Experience with content creation for TikTok, Instagram, Facebook and X Basic understanding of marketing principles and a willingness to learn all aspects of Brand, Digital & Product Marketing Strong written, oral communication and interpersonal skills are required Ability to work with and assist other co-workers with various projects Project management experience or skills Don’t Meet Every Requirement? If you’re excited about working with Metrolinx but your past experience doesn’t quite align with every qualification of this posting, we encourage you to apply. You just might be the right candidate for this or other roles. We are always looking for great talent to join our team. We invite all interested individuals to apply and encourage applications from members of equity-deserving communities, including those who identify as Indigenous, Black, racialized, women, people with disabilities, and people with diverse gender identities, expressions and sexual orientations. Accommodation: We value the unique skills and experiences each person brings to Metrolinx and are committed to creating and maintaining an inclusive and accessible environment. We are committed to the requirements of the Accessibility for Ontarians with Disabilities Act so if you require accommodation during the hiring process, please let our Recruitment team know by contacting us at: 416-202-5601 or email hr.recruitment@metrolinx.com. Application Process: All applicants must be legally entitled to work in Canada. Metrolinx will be using email to communicate with you for all job competitions. It is your responsibility to include an updated email address that is checked daily and accepts emails from unknown users. As we send time sensitive correspondence, we recommend that you check your email regularly. If no response is received, we will assume you are no longer interested in pursuing the opportunity. Please be advised that a Criminal Record Check may be required of the successful candidate. Should it be determined that any background information provided be misleading, inaccurate or incorrect, Metrolinx reserves the right to discontinue with the consideration of your application. We thank all applicants for their interest, however, only those selected for further consideration will be contacted. WE ARE AN EQUITABLE AND INCLUSIVE EMPLOYER.