Job Description: Our mission is to Drive Business Performance. We use data to create personalized and connected experiences that deliver transformative business outcomes. Our role is to ensure our clients meet their quantifiable business goals every day, consistently, in every market. We are entirely focused on delivering better business results through optimization, creation and analysis across all digital platforms. Our scope ranges from recommending how to use content more effectively to optimizing daily media channel performance and maximizing visibility in eCommerce platforms. The Digital Senior Buyer is responsible for the setup and ongoing delivery of client Digital campaigns. As a Digital Senior Buyer, you will work to support the Business Performance, Strategy Lead in developing the short and long-term strategic direction and success for your clients. You will also be responsible for the successful delivery of these campaigns – from campaign setup, optimization and management to the day to day reporting to clients. Responsibilities: Understand individual client needs; ensure clients have the necessary information and materials required Work to develop a solid understanding of the client’s business, with emphasis on your area of responsibility Campaign deliverables Assist the Client Lead and Business Performance, Strategy Lead on the overall strategic direction and delivery of client campaigns – be it from a consumer, data or performance perspective Campaign Management Responsible for the successful setup of all client campaigns – including keyword research, campaign creation and audience upload across a number of platforms Responsible for the successful optimization of all client campaigns – including reviewing campaign performance, as well optimizing based on the continuous feedback from both the client and strategist Responsible for reporting and trafficking is carried out to the highest standards – as well as delivery of commentary, insights and actions to the client on a daily, weekly and/or monthly basis Coach and challenge the Business Performance Executive on his/her daily deliverables: overall execution & optimization of campaigns; reporting and insights Innovation & Initiative Contribute your own ideas and opinions on your client’s business, how we work, and the industry we’re in; establish a presence in the agency; have a voice in meetings Work with an attitude of ‘it’s up to me to make it happen’ Professional Responsibilities Be an excellent communicator – provide clear correspondence and specifically well-written, emails to ensure all expectations and details are understood by all Develop excellent presentation skills – both in-person and over the phone Meet deadlines and commitments Qualifications At least 2 years experience within a digital performance agency responsible for delivering against performance targets Strong technical skills Excellent knowledge and passion for digital Strong client-facing skills: understanding client needs, maintaining relationships, building partnerships Able to work in high pressure environment and resolve client issues Able to work collaboratively across teams Analytical and strategic Knowledge and understanding of Web Analytics (considered an asset) Relevant qualification from Google and Bing (Amazon an asset) Additional information: The salary range for this position is $60k-$65k. Actual salary within the salary range will be based on a variety of factors including relevant experience, knowledge, and skills. A range of medical, dental, RRSP, paid time off, and/or other benefits also are available to all permanent employees. We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact Canada.Recruitment@dentsuaegis.com or to begin a conversation about your individual accessibility needs throughout the hiring process. #LI-DM1 Location: Toronto Brand: Dentsu Media Time Type: Full time Contract Type: Permanent Can’t find a suitable job? Sign up for job alerts tailored to your interests and be first in line for new opportunities. About dentsu For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way. Find out more about us Who we are Our Social Impact Our work
