Are you passionate about using data analytics to drive theatrical marketing
success? Amazon MGM Studios is seeking a detail-oriented Theatrical Marketing
Manager to develop data-driven marketing strategies for our Canadian theatrical
releases. This role will focus on leveraging industry research and consumer
insights to inform marketing decisions and optimize campaign performance across
our theatrical slate.
Job Overview
The Theatrical Marketing Manager will be instrumental in developing and
executing research-backed marketing strategies for Amazon MGM Studios'
theatrical releases in Canada. This role combines analytical expertise with
marketing acumen to drive data-informed decision-making across our theatrical
campaigns. You'll work closely with cross-functional teams to translate insights
into actionable marketing strategies while maintaining strong relationships with
research partners and industry analysts.
Key job responsibilities
• Create detailed audience targeting strategies based on research insights
• Monitor campaign performance metrics across all marketing channels
• Analyze market trends, competitor activities, and audience behavior patterns
• Provide data-driven recommendations for strategy and marketing budget
allocation
• Collaborate with agencies and research partners to conduct custom studies
• Generate regular reports on market conditions and campaign effectiveness
• Support the development of marketing strategies with quantitative insights
• Track and analyze box office performance and audience demographics
