About the role
We’re seeking a Generative Video Producer to create dynamic, short-form video and visual assets using the latest in generative AI and video editing tools. This is a hands-on production role supporting digital advertising campaigns across social media, websites, YouTube, and programmatic placements.
The ideal candidate brings a deep interest in visual storytelling, proficiency with emerging creative AI platforms, and a strong understanding of digital content formats that perform in paid and organic channels. You’ll work closely with the media team to execute fast-turnaround assets that are on brand, on brief, and built for performance.
This role is perfect for a content creator excited about pushing the boundaries of AI-driven production while supporting high-impact, real-world campaigns for globally recognized travel brands.
Key Responsibilities
AI Video & Visual Content Production
Create short-form, brand-aligned video and still assets using generative AI tools (e.g., Veo, Midjourney, Runway, Pika, Sora).
Deliver content that is optimized for platform-specific performance across Meta, TikTok, YouTube, websites, and programmatic video.
Video Editing & Post-Production
Transform raw AI-generated visuals, stock footage, client brand assets, and UGC into high-impact short-form videos.
Produce channel-specific edits for TikTok/Reels, YouTube Shorts, Meta feeds/stories, and programmatic placements.
Apply dynamic pacing, text overlays, sound design, and motion graphics to ensure all final assets meet platform specs, campaign KPIs, and media best practices.
Creative Execution & Storytelling
Translate creative briefs into polished, performance-ready visuals and video content.
Execute against storyboards or existing concepts with a strong eye for detail and brand alignment.
Collaborate with creative leads and media strategists in a fast-paced, feedback-driven environment.
AI Tool Integration & Innovation
Leverage cutting-edge generative tools and stay ahead of emerging AI technologies.
Contribute to internal testing, tool evaluation, and creative workflow enhancements.
Creative Performance Collaboration
Align content with campaign objectives and performance feedback in partnership with media and analytics teams.
Adjust assets and creative treatments based on testing outcomes, platform learning and client feedback
Asset & Workflow Management
Maintain organized file systems, version control, and timely delivery of assets.
Manage multiple projects simultaneously with accuracy and efficiency.
Brand Stewardship
Ensure creative output consistently reflects each client’s visual identity and tone of voice.
Express a range of brand personalities through AI-enhanced production without compromising quality or cohesion.
What Success Looks Like
90% of deliverables meet or exceed internal and client expectations for brand alignment, quality, and performance readiness.
Assets are delivered on time and meet technical requirements across social, web, and programmatic video channels.
Actively contribute to creative workflow improvements through tool experimentation and shared learnings.
Internal teams rely on you for executional excellence and technical fluency in AI video production.
Feedback from peers and managers reflects high-quality collaboration, responsiveness, and adaptability.
What We Offer:
Remote-first flexibility with a high-performing global team.
Medical, dental, and vision plans + 5 % 401(k) match (US employees).
Generous PTO, company holidays, and an annual week-long destination company retreat
Annual budget for professional development and industry conferences.
A chance to be a part of a company shaping the future of travel through marketing.
Work Environment Requirements:
Reliable high-speed internet and comfort with virtual collaboration tools.
Availability for core work hours around 9a-5p U.S. Central Time.
Reasonable accommodations provided for qualified individuals with disabilities.
Commitment to Diversity:
Propellic celebrates diverse perspectives and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, disability, or veteran status.
Application Process:
Initial screening interview
Career history interview
Project and/or Portfolio review
Reference interviews
