At Black & White Zebra, our publications are the cornerstone of our company.
Through engaging videos, award-winning podcasts, smart thought leadership, and
helpful educational content, we help professionals win at work and build
thriving communities along the way.
We’re now looking for a Managing Editor to lead the organic content program for
The Digital Project Manager, our flagship publication for delivery leaders
managing projects, people and outcomes; leveraging AI to work smarter, deliver
faster and lead better in fast-moving tech teams.
In this strategic, high-impact role, you’ll own the content roadmap, shape our
editorial methodology, and ensure everything we publish is useful, credible, and
performance-driven. You’ll also bring a passion and curiosity for connecting
with others and surfacing real-world stories to ensure our content is rooted in
credible, human insight.
As Managing Editor, you’ll lead a team of editors and contributors, ensuring the
clarity, credibility, and consistency of everything we publish. You’ll
collaborate cross-functionally with content operations, SEO, and media teams to
continuously improve how we create content—integrating AI, refining templates,
and developing scalable frameworks that boost both quality and efficiency. With
your hands-on experience in project management and PM tools, you’ll also shape
our editorial voice and sharpen our point of view—bringing clarity to complexity
and championing better digital project work across industries.
You’ll also play a key role in improving content engagement metrics—thinking
beyond the written word to explore the use of video, downloadables, surveys,
tools, visual assets, and other interactive content formats that serve user
needs and strengthen our competitive edge.
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Who You Are
- A content strategist and editorial leader with a track record of scaling
organic content programs and managing high-performing content teams in
digital media or SaaS.
- An AI enthusiast with a deep curiosity for how AI is shaping content and
workflows, as well as the entire landscape of project management, PM tools,
and the future of work. You’re excited about the possibilities AI unlocks for
automating the tedious, enhancing strategy, and helping organizations work
smarter. You’re eager to explore, test, and share insights that help others
navigate the AI shift with confidence and clarity.
- A deep subject-matter expert in project delivery, project management and PM
technology with knowledge and experience of delivery frameworks including
Waterfall, Agile, and hybrid approaches, as well as hands-on experience using
tools like Monday, Asana, Clickup, JIRA, Wrike, Trello, and more. You
understand the daily realities of project managers and know how to speak
their language.
- A systems-minded editor who sees the story and the structure—someone who
knows how to turn editorial feedback into smarter processes, better briefs,
scalable templates, and AI-integrated workflows that raise the floor (and
ceiling) on content quality.
- A reader-obsessed content leader. You anticipate needs, recognize friction,
and shape content that reaches people at the right time, in the right
way—with clarity, empathy, and purpose. You explore how content can
engage—surfacing new opportunities, experimenting with formats, and helping
readers stay ahead of what’s coming next.
- A hands-on contributor and explorer who tests tools, talks to users, digs
deep into products, and brings experience to the content you guide. You're
just as comfortable writing a first-person piece as you are leading a roadmap
sync.
- A collaborative leader and strategic partner who thrives in cross-functional
environments—aligning content strategy with SEO, product marketing, and brand
to build long-term authority, trust, and visibility.
What You'll Be Doing (Responsibilities)
- Lead content strategy and roadmap: Lead the content roadmap, prioritizing
what we create, update, and optimize based on performance data, business
goals, and audience needs. Own and evolve our editorial methodology to ensure
every piece aligns with our mission to help readers future-proof their
organizations. Track and analyze performance data to inform strategic
decisions.
- Elevate content quality and innovation: Oversee site-wide content quality and
clarity. Write and contribute first-person content on high-priority topics .
Test and scale new content formats that add unique value and improve
engagement. Surface emerging reader needs by talking to users, testing tools,
and spotting opportunities before they appear in SEO data—with a special
focus on AI topics.
- Build and scale content systems: Collaborate with SEO, Content Ops, and Media
teams to refine and scale workflows and systems that improve content
efficiency and consistency. Contribute to scalable processes that enhance
quality and enable faster publishing without sacrificing editorial standards.
- Grow a high-performing content team: Manage and mentor a team of editors and
contributors, providing structured feedback, editorial development, and
career support. Coach internal experts and editors to participate in earned
media and thought leadership efforts, in partnership with the Digital PR
Lead.
How Your Success Will Be Measured
- Content output & velocity: Volume of high-quality net-new and updated
articles published each month, aligned to strategic priorities and roadmap
goals. processes that increase quality, reduce friction, and enable
scale—resulting in faster time-to-publish, increased traffic and revenue, and
reduced content production costs.
- Content quality & clarity: Adherence to editorial standards, voice, and
structure—along with improvements in engagement metrics, UX feedback, and
time-to-publish efficiency.
- Performance impact: Growth in keyword rankings, organic traffic, and
conversion rates from content tied to business-critical topics and funnel
stages.
- Systemic & scalable improvements: Enhancements to templates, briefs,
workflows, and AI-assisted processes that increase quality, reduce friction,
and enable scale—resulting in faster time-to-publish, increased traffic and
revenue, and reduced content production costs.
- Team development: Feedback adoption, editorial growth, and quality
improvements from contributors, resulting in faster content cycles, increased
publishing autonomy, and higher volume of consistently high-quality content.
- Thought leadership readiness: Media participation and SME engagement with
Digital PR.
Your Skillset Includes
- 5–7+ years in organic content strategy, editorial leadership, or content
marketing.
- A strong background in project management or digital delivery, with firsthand
experience using tools like Asana, Jira, Wrike, Trello, ClickUp, and managing
real projects across cross-functional teams.
- A proven track record of managing teams and publishing high-impact content at
scale, with strong editorial judgment and a clear user-first mindset.
- Deep knowledge of SEO, content UX, and content operations—and how to align
them to business goals.
- Experience with AI-assisted content production, including prompt writing,
tuning, and optimizing workflows for quality and efficiency.
- Familiarity with frameworks like Agile, Scrum, Kanban, and Waterfall—and how
they play out in real-world agency, studio, or tech environments.
- Strong research and interviewing skills, with an ability to translate
complexity into clarity.
- Proficiency with content and analytics tools like GA4, Ahrefs, Airtable, and
WordPress.
- Excellent cross-functional communication and project management skills.
- A deep curiosity about what’s next in project management—from new tools to
new ways of working—and a passion for helping others adapt and thrive.
Nice To Haves
- Experience contributing expert commentary or appearing in thought leadership
content
- Familiarity with PR/media collaboration and working alongside outreach or
communications teams
- Background in content UX, accessibility, or conversion-oriented design for
content
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$140,000 - $180,000 a year
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Salary Statement:
This full-time position is available as a remote role with the option to use our
office in Vancouver, BC if you live locally. The role offers an annual base
salary in the range of $140,000 to $180,000 CAD. The range is a guide for the
expected skills, knowledge, and experience for new hires based in Canada only.
Seniority level and salary ranges are determined through interviews and a review
of education, experience, knowledge, skills, abilities of the applicant, equity
with other team members, and alignment with market data. This means ranges will
vary for candidates based outside of Canada and/or at different seniority
levels. In addition to annual salary, full-time employees are eligible for a
discretionary bonus and a comprehensive benefits package.
About Us:
Black and White Zebra is a rapidly growing, independent media tech company
headquartered in Vancouver, B.C. Canada. Since 2012, our portfolio of
influential digital publications has been helping millions of people succeed at
work.
Our brands cover project management [https://thedigitalprojectmanager.com/],
product management [https://theproductmanager.com/], people management
[https://peoplemanagingpeople.com/], customer experience
[https://thecxlead.com/], quality assurance [https://theqalead.com/] and others,
with the goal of connecting people with the knowledge, skills and tools they
need to succeed professionally.
We got our start in 2011 as The Digital Project Manager blog, founded by our CEO
Ben Aston. Since then, we’ve grown into an international team of 70+ creators,
strategists, and innovators with a portfolio of more than 14 online
publications. We enjoy an impact-driven environment that combines the agility of
a startup with the creativity of an agency and the diversity of a global
company.
We’ve recently ranked #30 in The Globe and Mail
[https://www.linkedin.com/company/the-globe-and-mail/]’s Fastest Growing Company
[https://bwz.com/press-release/black-white-zebra-is-canadas-30th-fastest-growing-company/] list
[https://www.theglobeandmail.com/business/rob-magazine/top-growing-companies/article-canadas-top-growing-companies-meet-430-businesses-that-will-give-you/]
and received a CMI award for Best Digital Publication
[https://www.contentmarketingawards.com/2022-winners/] for The Digital Project
Manager—and we’re listed in both Canada's Top Small & Medium Employers, and Best
Employers in BC.
All of this growth is driven by our commitment to our mission: In a world of
evolving skills, practices, and technology, we’re creating a playbook for the
future of work and empowering communities to create it with us.
Want to learn more? Watch this video [https://vimeo.com/906807832/7b3b685aa2] to
learn why the team love working at BWZ!
Diversity Equity and Inclusion:
Black and White Zebra is an equal opportunity employer and considers all
candidates for employment regardless of race, color, religion, sex, national
origin, citizenship, age, disability, marital status, military or veteran’s
status (including protected veterans, as may be required by federal law), sexual
orientation or any other category protected by law. We celebrate all backgrounds
and attributes that continue to help make our team impactful, iterative,
adaptable, and fun!