Job Description: iProspect, a dentsu company, is a global digital-first end-to-end media agency. Its unmatched mix of media strategy and storytelling with digital expertise and audience knowledge defines the new territory of performance-driven brand building. By delivering human-centric solutions, iProspect accelerates growth for the world’s most iconic brands. The iProspect team works across a network of more than 8,000 media and performance specialists spread across 93 global markets. The Manager, Platforms & Commerce is responsible for leading and managing the implementation and execution of both Paid Search and Paid Social campaigns. This includes strategic planning, campaign setup, optimization, reporting, and client communication. The role requires a strong understanding of digital performance marketing across platforms such as Google Ads, Bing, Meta, TikTok, Pinterest, LinkedIn, Reddit, and Snap. Accountabilities Support the Client Leadership team in defining and delivering the strategic direction of integrated paid media campaigns. Develop a deep understanding of the client business, with a focus on performance marketing. Actively contribute to and lead internal discussions, client meetings, and agency culture with strategic insights and innovative ideas. Understand and anticipate client needs beyond individual projects to support their broader business goals. Lead the setup and execution of campaigns across Paid Search (Google Ads, Bing, Search Ads 360) and Paid Social (Meta, TikTok, Pinterest, Snap, LinkedIn, Reddit). Conduct audience research, build campaign structures, manage ad sets and creatives, and oversee measurement frameworks. Lead a team of search buyers and a team of social buyers to continuously optimize campaigns based on performance data and client/account leadership feedback. Support the buying team to produce high-quality reporting including actionable insights and commentary Coach and mentor search and social buyers on campaign execution, optimization, and reporting. Qualifications Post-secondary degree or diploma in Media, Advertising, Marketing, Business Administration, or a related field. Minimum 5 years of experience in a digital performance agency or client-side role with a focus on delivering against KPIs. Hands-on experience with SEM platforms (Google Ads, Bing Ads, DoubleClick) and Paid Social platforms (Meta, TikTok, Pinterest, Snapchat, Reddit). Strong understanding both at a conceptual and practical level of billing platforms like MediaOcean and Prisma to coach and lead search and social teams through full media buying process. Strong client-facing skills with the ability to build and maintain relationships. Excellent analytical and numerical skills with high attention to detail. Ability to thrive in a fast-paced, high-pressure environment and resolve client issues effectively. Collaborative mindset with the ability to work cross-functionally. Strategic thinker with a passion for digital marketing. Demonstrates integrity, initiative, and a growth mindset. Familiarity with web analytics tools (e.g. Google Analytics) and relevant certifications (e.g. Google, Meta) are considered assets. Additional information The salary range for this position is $75k-$85k. Actual salary within the salary range will be based on a variety of factors including relevant experience, knowledge, and skills. A range of medical, dental, RRSP, paid time off, and/or other benefits also are available to all permanent employees. We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact Canada.Recruitment@dentsu.com or to begin a conversation about your individual accessibility needs throughout the hiring process #LI-DM1 Location: Toronto Brand: Dentsu Media Time Type: Full time Contract Type: Permanent Can’t find a suitable job? Sign up for job alerts tailored to your interests and be first in line for new opportunities. About dentsu For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way. Find out more about us Who we are Our Social Impact Our work
