At Roofr, we’re obsessed with our customers. We constantly gather feedback to shape, prioritize, and launch the products they truly need. That’s what makes Roofr’s CRM special. We started by building essential sales tools like aerial roof measurements and digital sales proposals. But when our customers asked for a simple, affordable way to manage and scale their entire businesses, we listened. So, we created a CRM that connects these solutions—along with payments, material ordering, and more—into a seamless, powerful platform. With a clear roadmap ahead, we’re excited to continue expanding and leading the market with innovative products.
We have an amazing culture, strong financials, and best-in-class company metrics. It’s an exciting time to be part of an extraordinary startup that is already successful, yet still early enough to offer its team significant growth, equity, and the opportunity to make a real impact.
Building a powerful user experience is what sets Roofr apart from all other roofing platforms. As a Sr Backend Engineer on our Growth team, you will have a large impact on both technical implementation and help steer our backend architecture roadmap in an engineering-first culture.
What You'll Get to Do:
Drive cross-product impact: Work across multiple product domains simultaneously—building experiments in Proposals, optimizing onboarding flows, and developing backend features that directly impact acquisition, monetization, and retention metrics
Work in a fast-paced cross-functional team that values doing things 'the right way': Contribute to backend systems under the governance of our architectural teams, following established patterns and engineering best practices
Architect scalable backend solutions: Build robust Laravel APIs following domain-driven design patterns, optimize database performance, and create maintainable backend systems that handle growing user loads
Own end-to-end user journeys: Build backend systems that span the entire customer lifecycle—from signup and onboarding APIs to subscription management and integration hand-offs to implementation teams
Pioneer AI-driven experiences: Develop and iterate on novel AI-enhanced backend workflows and experiments that represent the cutting edge of roofing industry technology
Build with experimentation in mind: Rapidly implement feature flags, A/B testing infrastructure, and analytics tracking, architecting backend systems that support rapid experimentation with measurable business impact
Lead with autonomy: Work in a self-directed environment with our product designer and Growth EM, taking ownership of architecture decisions while knowing when to collaborate in our collaborative, growth-minded culture
Shape the future of roofing software: Join a small, passionate team where your individual contributions directly influence backend architecture and company growth trajectory
What You'll Bring to the Role:
Strong backend foundation: 5+ years of software development experience (some of which was spent working with PHP and/or Laravel framework)
Database expertise: Advanced PostgreSQL skills including query optimization, indexing strategies, schema design, and performance tuning for high-traffic, multi-tenant applications
Champion of agile methodologies: You enjoy shipping code often and confidently, with experience breaking down complex backend problems into incremental, scalable solutions
Performance and quality-focused: Deep understanding of backend optimization, caching strategies, comprehensive testing (unit, integration, load testing), and CI/CD practices
Proactive technical leadership: You actively recommend initiatives to improve our backend engineering technologies, architecture patterns, and team culture while taking ownership of code quality
Growth engineering mindset: A genuine motivation to move metrics and grow the business through thoughtful backend architecture decisions, not just technical execution
Bonus Points:
Direct experience on a growth team or building backend systems for acquisition/monetization initiatives
Some React experience, or a curiosity to learn
Data pipeline experience and familiarity with analytics/tracking systems
Experience building AI/ML backend services in production, or a curiosity to learn
Background with payment processing and subscription management systems
Experience with AI evaluation frameworks and testing methodologies
Compensation Range: $120,000.00 - $170,000.00 CAD
🏠 What we offer (US + Canada)
When you join our team, you’re not just accepting a job. You’re making a career move. Here’s how we’ll support you in doing some of the most impactful work of your career:
🏝️ Vacation/Paid Time Off:
1st week of employment is mandatory PTO! Start your journey with Roofr by decompressing and recharging - we will see you in week 2!
1 Friday off per month (we call those our laundry days!)
Company wide paid shutdown for the week between Christmas and New Years
Flexible time off
80% employer paid benefits
RRSP/401k match
Generous Parental Leave policy
🤝 Perks:
We host 2 retreats per year and great team building activities
Ample learning and development opportunities to continue growing your career
Home office setup stipend
Internet and phone allowance
Remote first culture
Weekly Friday paydays!
🤖 AI Notice
At Roofr, we’re big fans of AI. It helps us write job descriptions that don’t put you to sleep, takes notes during interviews so we can actually listen, and even helps us track down awesome humans like you.
Feel free to use AI to prep, research, or get pumped up for your interview (we see you, ChatGPT power users 👀). But when it’s time to chat, we’d love to meet you, not your AI alter ego. Bring your real, unfiltered self, we promise we will too.
And don’t worry, a real, live human is behind every part of our process. Every application is reviewed by a real person, and you’ll always speak with real humans throughout the interview process. No bots, just good people ☺️
⚠️ Important Notice
We’ve been made aware of an individual impersonating Roofr using a fraudulent domain: roofrr.com (note the extra “r”). Our company takes the security and privacy of job applicants very seriously. We will never ask for payment, bank details, or personal financial information as part of the application process. All our legitimate job postings can be found on our official career site. Please be cautious of job offers that come from non-company email addresses, instant messaging platforms, or unsolicited calls.
To ensure your application is legitimate, please apply directly through our official careers page: https://roofr.com/careers.
If you receive any suspicious messages or have questions, reach out to us at talent@roofr.com.
Your safety and security are important to us — thank you for your vigilance!
Roofr is proud to be an equal opportunity employer. We are committed to equal employment opportunity in the workplace regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or veteran status.
