About Fullscript
We’re an industry-leading health technology company on a mission to help people
get better. We started in 2011 with one simple idea. Make it easier for
practitioners to access the products they trust so they can deliver better care.
That simple idea grew into a platform that powers every part of care. Today,
more than 125,000 practitioners use Fullscript for clinical insights, lab
interpretations, patient analytics, education, and access to high-quality
supplements. Over 10 million patients rely on Fullscript to stay connected to
their care plans and follow through on treatment.
We build tools that make care smarter and more human. Tools that save time,
simplify decisions, and help practitioners stay closely connected to the people
they care for. When everything they need is in one place, they can focus on what
matters most: helping people get better.
This is your invitation.
Bring your ideas, your grit, and your care for people.
Join us and shape the future of care.
The Digital Marketing Manager at Fullscript will lead and execute high-impact
digital advertising campaigns to enhance customer acquisition, retention, and
engagement. This role requires a deep understanding of programmatic technology,
Display Advertising, Paid Search, and Search Engine Marketing (SEM), along with
hands-on experience with Demand-Side Platforms (DSPs), Google Ads, Microsoft Ad,
and other relevant tools. You will work closely with cross-functional teams and
external partners to ensure campaign success and contribute to Fullscript's
growth objectives.
The ideal candidate will be a proactive, strategic thinker, capable of managing
multiple digital campaigns, with a large focus on programmatic channels, and
working collaboratively to optimize performance. You will play a key role in
driving Fullscript's digital advertising strategy while refining and improving
processes to achieve the best possible results. Let's GO!
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What You'll Do:
- Programmatic & Paid Search Strategy & Execution: Help drive planning,
executing, and optimizing programmatic and paid search campaigns across
platforms, focusing on customer acquisition and lifecycle engagement. Ensure
cohesive strategy across Display, Video, and Search.
- Campaign Management: Build, manage, optimize, and troubleshoot diverse
programmatic and SEM campaigns across the marketing funnel. Leverage
market-leading DSPs, Google Ads, and Microsoft Ads to achieve Fullscript’s
growth goals.
- Data Analysis & Insights: Analyze large data sets to pull meaningful insights
related to campaign performance, and provide actionable recommendations to
optimize results. Measure campaign success against KPIs to ensure maximum
efficiency and ROI.
- Team Collaboration & Leadership: Work closely with internal teams including
marketing, creative, and analytics, while also managing external partners and
vendors. Provide mentorship and guidance to junior team members, ensuring the
effective execution of programmatic campaigns.
- Client & Partner Relationships: Develop and maintain strong relationships
with external partners, clients, and key stakeholders. Collaborate on
strategy and planning for programmatic campaigns as part of Fullscript’s
broader marketing mix.
- Process Improvement: Actively contribute to the development and enhancement
of Fullscript’s programmatic capabilities. Identify and implement process
improvements to streamline workflow and ensure high-quality campaign
delivery.
- Commercial Management: Oversee budget management, including spend delivery,
invoicing, investment, and margin tracking. Help drive profitability within
the department while ensuring campaign efficiency and performance.
What You Bring To The Table:
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Solid experience in programmatic advertising and paid search campaign
management, with hands-on experience using Google Ads, Microsoft Ads, DSPs,
and ad-serving platforms.
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Strong knowledge of the digital advertising ecosystem, both locally and
globally, with an emphasis on SEM, programmatic display, and their roles in
customer engagement.
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Advanced proficiency in Google Sheets and Slides to analyze campaign
performance and present insights clearly.
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Exceptional analytical skills with the ability to work with large data sets
and derive actionable insights.
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Detail-oriented with a high degree of numeracy and literacy to manage complex
campaigns and deliver results.
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Strong communication skills, able to work cross-functionally, and build
relationships with internal and external stakeholders.
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Experience managing commercial aspects of digital campaigns, including
budgeting, invoicing, and margin management.
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Bonus Points
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Healthcare B2B and B2C experience.
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Experience with A/B testing to refine campaigns and improve results.
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Familiarity with performance tracking tools like Google Analytics and Looker
Studio to evaluate both programmatic and paid search performance.
Why You'll Love Fullscript:
- Competitive Total Rewards offerings
- RRSP matching program (within CAD) // 401(k) savings plan & matching (within
US)
- Customizable Health Benefits
- Flexible Paid Time Off program
- Discounts on Fullscript catalog of products for self, family & friends
- Training allowance and company-wide learning initiatives
- Work Wherever You Work Well*
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Why Fullscript
Great work happens when people feel supported, trusted, and inspired. At
Fullscript, we stay curious and keep finding smarter ways to make care better.
We grow together, take on new challenges, and focus on impact. We put people
first, work as a team, and leave egos at the door.
What to Know Before You Apply
We’re grateful for the interest in joining Fullscript. To make sure your
application reaches our hiring team, please apply directly through our careers
page. We’re not able to respond to individual messages about open roles on email
or social channels.
Fullscript is an equal opportunity employer committed to creating an inclusive
workplace. Accommodations are available upon request at
accommodations@fullscript.com.
All offers are contingent on successful background checks conducted in
compliance with federal, state, and provincial laws.
We use AI tools to support parts of the hiring process, including screening and
reviewing responses. Final hiring decisions are always made by people and follow
all applicable privacy and employment laws in Canada and the U.S.
Learn More
www.fullscript.com [http://www.fullscript.com/]
@fullscriptHQ [https://www.instagram.com/fullscripthq/?hl=en] on instagram
Let’s make healthcare whole [https://youtu.be/ebcF2Vz3xf8]