Ready to Shape the Future of Fun?
At Vortex, we have been bringing communities, businesses, and families together with innovative aquatic structures since 1995. We are proud to have created 10 000 custom installations spanning 50 counties and 5 continents! Vortex creates precious memories for thousands of families around the world every day.
If you want an exciting career in an environment that values innovation and collaboration, we’d love to hear from you. We welcome all applicants and are committed to diversity, equity and ensuring everyone is empowered to succeed.
Marketing Research Coordinator
1 year contract with benefits
Are you curious, analytical, and passionate about turning insights into action? As our Marketing Research Coordinator, you’ll play a pivotal role in driving business growth by uncovering market trends, analyzing customer needs, and equipping our team with the insights they need to succeed.
In this role, you’ll dive deep into research, transform data into compelling stories, and help shape strategies that strengthen our competitive edge. If you thrive in a fast-paced, detail-oriented environment and enjoy blending strategic thinking with hands-on execution, we’d love to hear from you!
Key Responsibilities:
Lead Mining & Data Enrichment
Source, identify, and qualify new leads through databases, industry reports, news publications, government filings, and online platforms.
Maintain and update CRM with accurate and enriched lead data, ensuring completeness (contact info, company profiles, market relevance).\
Segment and prioritize leads based on alignment with target industries, growth potential, and strategic objectives.
Monitor competitors and track new entrants in the market to flag potential opportunities.
Parks and Recreation Master Plan Research (3–5 Year Outlook)
Research and analyze published capital improvement plans and government development initiatives across parks and recreation.
Compile detailed summaries of organizational and regional development strategies that may impact future business opportunities.
Identify trends, risks, and opportunities within specific verticals and geographies aligned with company goals.
Track funding allocations that may influence development projects.
Market Intelligence & Reporting
Prepare periodic reports highlighting upcoming opportunities tied to 3–5 year development plans and weekly lead mining.
Deliver insights to Sales Leadership, Marketing, and Business Development teams for pipeline planning.
Develop competitor intelligence briefs to inform positioning strategies.
Create dashboards and visual summaries (charts, graphs, opportunity trackers) for leadership presentations.
Skills & Qualifications:
Strong Communication: Exceptional written and verbal communication to present insights clearly and persuasively.
Analytical Mindset: Skilled at synthesizing complex data into actionable recommendations.
CRM & Data Tools: Experience with CRM systems and proficiency in Microsoft Office Suite (Word, Excel, PowerPoint); knowledge of market research platforms is a plus.
Project Management: Ability to prioritize tasks, manage deadlines, and adapt to a dynamic environment.
Attention to Detail: High level of accuracy in research, reporting, and documentation.
Experience & Education:
Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
1–2 years of experience in marketing research, data analysis, or a similar role.
Fluent in both English and French (Intermediate level of English is required).
Strong curiosity, critical thinking skills, and a proactive approach to problem-solving.
✨ Why Join Us?
This is your opportunity to have a direct impact on shaping our marketing strategies and business growth. You’ll be part of a collaborative, innovative team where your research and insights will truly make a difference.
Proficiency in English is required for this role as approximately 40% of the responsibilities involve regular communication with stakeholders based in the United States and Europe.
Dive into fun!
