ABOUT NICOLA WEALTH:
We have a lot to be proud of at Nicola Wealth. Our sophisticated financial
planning, our diversified private investment funds and their exceptional
performance, our 99% client retention rate and our award-winning culture,
combine to position us as a national leader in wealth management. Recognized as
a Best Managed Company and one of Canada’s Top Employers, we are dedicated to
upholding our firm’s values through this phase of significant growth.
By bringing together smart, dedicated and supportive colleagues from diverse
backgrounds, we deliver extraordinary client service in a values-driven work
environment. The collaboration, creativity and entrepreneurial spirit we were
founded on provides the opportunity for you to make a real impact and build a
rewarding career. We are passionate about our business, our culture and
investing deeply in your growth and development to build for the future. If you
have this same drive, then let’s talk!
PURPOSE OF THE ROLE:
The Senior Sponsorship Specialist plays a critical role in building and
executing on Nicola Wealth’s national sponsorship strategy. This position is
responsible for the execution of high-impact sponsorships and branded
activations that enhance brand visibility, deepen community and industry
relationships, and support business growth.
Working cross-functionally with stakeholders across Marketing, Advisory
Services, and Events, this role will contribute to strategic sponsorship
initiatives from annual sponsorship strategy development, ideation by specific
brand sponsorship through execution and measurement—ensuring alignment with
corporate goals and market positioning. The Senior Specialist also serves as a
thought leader and mentor within the sponsorship and events team, contributing
to the evolution of Nicola Wealth’s brand presence in key markets.
CORE RESPONSIBILITIES:
- Strategy Planning & Execution – Support the development of the annual Nicola
Wealth national sponsorship strategy, and own the end-to-end execution
aligned with brand and marketing objectives, with clear goals, budgets,
timelines and KPI’s
- Stakeholder Engagement & Alignment - Build strong relationships with internal
and external stakeholders, ensuring that sponsorship initiatives are
integrated across departments (e.g., Advisory Services, Marketing, Community
Engagement).
- Activation Design Input - Collaborate with Marketing leaders on the creative
development of sponsorship activations, branded experiences, and event
integrations—ensuring exceptional quality, innovation, and consistency with
brand standards.
- Performance Analysis & Reporting - Implement robust measurement frameworks to
assess sponsorship ROI, brand impact, and audience engagement. Provide
actionable insights to senior leadership.
- Budget Management - Manage sponsorship budgets with a focus on cost
efficiency, accurate forecasting, and timely reconciliation. Make
data-informed investment recommendations.
- Vendor & Partner Relationships - Coordinate third-party vendor relationships,
ensuring delivery excellence, compliance, and value.
- The Marketing team utilizes an omnichannel approach – you may be asked to
support in any Marketing discipline as the need arises.
- Other relevant and related responsibilities, as assigned and as the needs of
the organization change.
REQUIRED SKILLS & QUALIFICATIONS:
- 7+ years of progressive experience in brand marketing/sponsorships,
experiential marketing, or corporate events (preferable in financial
services, luxury or lifestyle brands).
- Post-secondary degree or diploma in Marketing, Communications, Business, or a
related field; relevant certifications (e.g., CMP, experiential marketing)
are an asset.
- Demonstrated success in executing sponsorship strategy at a national level.
- Strong project management and stakeholder engagement skills; experience
working cross-functionally with senior leadership.
- Proven track record of measuring and reporting on ROI for sponsorships and
experiential campaigns.
- Exceptional communication, presentation, and negotiation skills.
- Highly organized, detail-oriented, and adaptable in a fast-paced, evolving
environment.
- Experience managing and mentoring team members or vendors.
- Willingness and ability to travel and work flexible hours as required by
event schedules.
- Hybrid, but expectation is 3 days in office.
- Must be legally eligible to work in Canada for any employer.
COMPENSATION & BENEFITS PACKAGE:
This position comes with a base salary range of $85,000 - $100,000 plus a
competitive performance bonus, RRSP contribution and participation in our
profit-sharing program. Base salary will be commensurate with experience,
skills, and qualifications.
At Nicola Wealth, our people grow our business, delight our clients, and live
our values every day. Our comprehensive compensation and benefits package
reflects our appreciation for this commitment. Whether it’s participating in our
profit sharing and benefit programs on day one, or the opportunity to
participate in our share ownership program, our people are able to go beyond a
conventional salary and bonus structure. To learn more about our complete
package, visit: www.nicolawealth.com/total-rewards
[http://www.nicolawealth.com/total-rewards].
Please include both a cover letter and resume in support of your application. We
are an inclusive, equal opportunity employer. For more information about this
and other roles: www.nicolawealth.com/careers
[http://www.nicolawealth.com/careers].
It is our priority to remove barriers to provide equal access to employment.
Should you require reasonable accommodation during the recruitment process
please contact us at accessibility@nicolawealth.com
[accessibility@nicolawealth.com] and we will work with you to meet your needs.
All information shared during the accommodation request process will be stored
and used in a manner that is consistent with applicable laws and Nicola Wealth
policies.
Thank you for your interest in a career with Nicola Wealth!
