About Us
SharkNinja is a global product design and technology company, with a diversified
portfolio of 5-star rated lifestyle solutions that positively impact people’s
lives in homes around the world. Powered by two trusted, global brands, Shark
and Ninja, the company has a proven track record of bringing disruptive
innovation to market, and developing one consumer product after another has
allowed SharkNinja to enter multiple product categories, driving significant
growth and market share gains. Headquartered in Needham, Massachusetts with more
than 3,600+ associates, the company’s products are sold at key retailers, online
and offline, and through distributors around the world.
This role is open to remote candidates in the United States or Canada.
The Amazon Performance Marketing Manager will be at the core of SharkNinja’s
Amazon Canada media approach. We are focused on innovating in this space to
create a competitive advantage for the Amazon Canada partnership.
The Amazon Performance Marketing Manager will be responsible for supporting the
development and delivery of integrated media campaigns that create brand
awareness, drive consumer engagement, and maximize commercial impact within the
Canadian business unit. The successful candidate will have a strong
understanding of the holistic media landscape to collaboratively plan
investments across all paid media channels and work cross-functionally with the
core Amazon team, along with the broader marketing function, to drive the
Canadian business through efficient and effective media execution.
The Performance Marketing Manager should be an expert in Amazon Sponsored
Advertising & DSP, have a strong understanding of Amazon Marketing Cloud, and
come with a proven track record of success in managing large budgets and complex
item catalogs. They will be responsible for contributing to the strategy and
execution of on-platform and off-platform paid media through collaborating with
external agency partners to achieve marketing objectives.
Strategy & Planning
Collaborate on the Amazon media planning across campaigns/channels, lead
collaboration sessions and weekly progress meetings with cross-functional and
agency partners
- Innovate campaign media strategy to support business priorities, category
objectives, communications calendar, and commercial goals.
- Partner with third party agency providers on 360 activation plan ideation and
development. Create and iterate media scenarios grounded in data, research,
consumer trends, and best practices to deliver on multiple objectives and
budget sizes.
- Act as a trusted partner and subject matter expert to the broader Amazon
organization; representing media and our go to market investments while
thinking outside the box
Production & Execution
- Constantly optimize the execution of all media plans for the SharkNinja
Amazon brand through data-driven decisions and media technology
- Proactively perform data analysis focused on improving media efficiency,
understanding market trends, and monitoring competitive segments.
- Effectively communicate media performance to internal stakeholders and
leadership team
- Project manage initiatives in alignment with media plan &quickly pivot to
support requests.
- Manage significant budgets across campaigns
Analysis and Success Measurement
- Collaborate with Category Management, Commercial Analytics, and E-commerce
teams to understand the broader impact of media delivery on sales channels.
- Continue to stress test defined KPIs and identify new indicators for
commercial success.
- Ensure inputs and results of Marketing Mix Model programs are addressed
swiftly and accurately to inform planning as best as possible.
Desired Skills & Experience
- Minimum 3 years Marketing/Media experience.
- Extensive Performance Media experience is required including hands-on
experience with Amazon search and DSP and a strong understanding of Amazon's
algorithm and ranking factors.
- Experience working with third party platforms such as Skai or Pacvue
- Experience with non-amazon retail media such as search, programmatic, social,
etc is a plus
- 4-year degree in relevant field.
- Strong analytical skills and ability to interpret data to drive strategic
decision-making.
- Familiarity with future technologies, such as Amazon Marketing Stream, Amazon
Marketing Cloud, AI, and ML, is desirable.
- Experience managing external agency relationships and collaborating with
cross-functional teams.
- Results-oriented mindset with a focus on achieving performance marketing
objectives, incremental return on ad spend, and new customer acquisition.
Salary and Other Compensation: The annual salary range for this position is
displayed below. Factors which may affect starting pay within this range may
include geography/market, skills, education, experience and other qualifications
of the successful candidate.
The Company offers the following benefits for this position, subject to
applicable eligibility requirements: medical insurance, dental insurance, vision
insurance, flexible spending accounts, health savings accounts (HSA) with
company contribution, 401(k) retirement plan with matching, employee stock
purchase program, life insurance, AD&D, short-term disability insurance,
long-term disability insurance, generous paid time off, company holidays,
parental leave, identity theft protection, pet insurance, pre-paid legal
insurance, back-up child and eldercare days, product discounts, referral bonus
program, and more.
This posting will close within 90 days from the original posting date.
Pay Range
$116,370—$142,230 CAD
Our Culture
At SharkNinja, we don’t just raise the bar—we push past it every single day.
Our Outrageously Extraordinary mindset drives us to tackle the impossible, push
boundaries, and deliver results that others only dream of. If you thrive on
breaking out of your swim lane, you’ll be right at home.
What We Offer
We offer competitive health insurance, retirement plans, paid time off, employee
stock purchase options, wellness programs, SharkNinja product discounts, and
more. We empower your personal and professional growth with high impact Learning
Programs featuring bold voices redefining what’s possible. When you join, you’re
not just part of a company—you’re part of an outrageously extraordinary
community. Together, we won’t just launch products—we’ll disrupt entire
markets.
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success.
Valuing each unique voice and blending all of our diverse skills strengthens
SharkNinja’s innovation every day. We support ALL associates in bringing their
authentic selves to work, making an impact, and having the opportunity for
career acceleration. With help from our leadership, associates, and our
community, we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
https://sharkninja.com/deiLife At SharkNinja
[https://www.instagram.com/sharkninja/]
Outrageously Extraordinary
[https://www.youtube.com/playlist?list=PLmRfBxyGu_mKl9SF12lM1NAIx-z07uLNQ]
SharkNinja Candidate Privacy Notice
We do not discriminate on the basis of race, religion, color, national origin,
sex, gender, gender expression, sexual orientation, age, marital status, veteran
status, disability, or any other class protected by legislation, and local law.
SharkNinja will consider reasonable accommodations consistent with legislation,
and local law. If you require a reasonable accommodation to participate in the
job application or interview process, please contact SharkNinja People & Culture
at accommodations@sharkninja.com [accommodations@sharkninja.com]
