About Flora Food Group
We offer consumers a compelling choice in four growing categories: butters and spreads, creams, liquids and cheeses. We hold leadership positions in many of the 100 countries we operate in, with iconic brands including Flora, Becel+ProActiv, Blue Band, Country Crock, I Can’t Believe It’s Not Butter, Rama, and Violife, together with our local brands and Professional business.
Global branded food champion Flora Food Group, offers the next generation of delicious, natural, nutritious food. Our products are more affordable and more sustainable than their dairy equivalents.
Location: Hybrid – 2–3 Days/Week On-Site in Downtown Toronto Office
Reports to: General Manager of Canada
About the Role
Are you passionate about bringing the future of food to life? Do you thrive on building strong partnerships, uncovering new opportunities, and driving growth across Canada’s most exciting foodservice channels?
We’re looking for a dynamic Business Development Manager - Foodservice to join our growing team — someone who’s ready to sell industry-leading, respected, and innovative brands that are transforming how restaurants, institutions, industrial, and consumers experience food.
What You’ll Do
In this high-impact role, you’ll take the lead on expanding our presence across the foodservice industry — from restaurants and education institutions to healthcare, hospitality, and multi-unit chain operators (both Limited and Full Service).
Drive new business through strategic prospecting, cold calling, and relationship-building with key decision-makers in the foodservice space.
Expand distribution and visibility by partnering with Broadline and Specialty Distributors, Independent Operators, and GPOs.
Collaborate on menu innovation, working with chefs, culinary, and purchasing teams to showcase our products’ value, taste, and versatility.
Leverage and grow distributor partnerships through effective programs, promotions, and joint business planning.
Lead and inspire broker networks to execute sales strategies and achieve ambitious targets.
Act as a brand ambassador, representing our trusted portfolio of organic, plant-based, and innovative food brands.
Work cross-functionally with global sourcing and marketing teams to introduce exciting new products to the Canadian market.
About You
Bachelor’s Degree in Business, Marketing, or related field (or equivalent experience).
5+ years of progressive sales experience in the food industry — ideally selling to large multi-unit commercial chain operators (Limited Service & Full Service), distributors, Industrial and GPOs.
Proven ability to open doors, close deals, and build long-term customer loyalty.
Strong negotiation, presentation, and business development skills.
Passion for food innovation, sustainability, and helping customers elevate their menus.
Willingness to travel domestically (~25%).
French language skills are an asset, but not required.
Why Join Us
Be part of a global organization that’s redefining the future of food — with access to international expertise, innovation, and resources.
Represent a portfolio of beloved, high-growth brands trusted by chefs, operators, and consumers worldwide.
Thrive in a collaborative, supportive, and entrepreneurial environment where your ideas matter.
Enjoy hybrid flexibility with the ability to work remotely and connect in person at our Toronto Head Office.
What’s next
If this position sounds interesting, please hit the apply button now!
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We understand your resume might not be up to date and recommend that you apply with what you have or your LinkedIn Profile. Flora Food Group is dedicated to building an inclusive and diverse workplace, we understand that you might not meet all the requirements stated in the description, but we encourage you to apply anyway. You might be the right candidate for this role or other roles.
Flora Food Group is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values, qualifications, performance, skills, behaviours, experience, and knowledge. We ensure job advertisements are free from unintentional bias.
No personal characteristics should be a barrier to joining Flora Food Group. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other personal characteristics.
