Position Summary Responsibilities
- Promotes and increases sales within territory through aggressive execution of national and regional marketing strategies while working with company policies, resources and budgets
- Increases overall distribution of core and agency brands in liquor board retail stores, private stores and some licensees
- Develops sales objectives and oversees activities at all retail outlets Manages new product launches
- Executes merchandising and promotional programs as per national and regional strategies
- Call account tracking, administrative reports, shelving and display programs
- Manages advertising and promotion budget within fiscal allocations as outlined by regional office
- Functions cooperatively and effectively within a team environment; contributes to overall team objectives and dynamics
Preferred Education and Experience
- Minimum of 2 years related outside sales experience
- 3 years' related wine and spirits experience as an asset.
- University degree or relevant work experience
Required Competencies
- Market and Environment: Ability to develop and maintain a deep knowledge of the business landscape and environment evolutions (legal, supply chain, tools...): key players (competitors, other consumer brands companies, key customers, ...), distribution channels -- including their distinct go to market strategies -- and category trends, to maximize business opportunities
- Portfolio Brands \& Products: Ability to develop and maintain a deep knowledge of Pernod Ricard's brands and their positioning within the competitive landscape to be able to coordinate portfolio and channel strategy, and to offer adequate solutions to stakeholders (customers, consumers, opinion leaders, international distributors, internal stakeholders,)
- Commercial Planning \& Strategy: Ability to define, implement and get alignment behind a commercial plan, in line with PR Strategy, which considers the short- and long-term view and the characteristics of the local market environment
- Drive for Sales Results: Ability to assess, recommend, implement and evaluate effectiveness of commercial activities (sales force, promotion, account investments,) to optimize commercial performance and ensure excellence in execution
- Negotiation Skills: Ability to manage customers' needs and requests through appropriate negotiation cycle \& techniques, to achieve Pernod Ricard's objectives.
- Influencing \& Networking: Ability to establish and develop mutually beneficial and trusting business relationships with key internal / external stakeholders, through cooperation, integrity and with strong interpersonal \& presentation skills
- Contracts, Prices \& Trade Terms: Ability to assess, design, manage, monitor and optimize contracts, consistent prices and trade terms to drive PR profitability and sustainable growth
- Consumer/Shopper Insights: Ability to capture and exploit strong consumer / shopper understanding and trends to develop actions appealing to consumer needs (promotion, merchandising, animation, testing, assortment, sales opportunities, outlet activities,)
- Analytical Thinking: Ability to consider all appropriate information, break things down and determine cause and effect relationships to make effective recommendations and develop operational actions
- Organization \& Planning: Ability to prioritize tasks and to manage efficiently time and resources to track and optimize the activity in a changing environment
- Financial Acumen \& Sales: Ability to integrate revenue and profitability aspects within sales activity to generate greatest ROI within budget guidelines
Other Skills Required
- Strong communication and interpersonal skills
- Proficient in Microsoft office
- Self-motivated and self-directed
- Strong time management and organization skills with attention to detail and accuracy
- Team player
- Travel required
- Must have a valid driver's license
Pernod Ricard
