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Senior Manager, Acquisition Marketing, TMS

Loblaw Companies • Toronto, Ontario, Canada • 15h ago

Senior Manager, Acquisition Marketing, TMS

Join to apply for the Senior Manager, Acquisition Marketing, TMS role at Loblaw Companies Limited

Senior Manager, Acquisition Marketing, TMS

1 week ago Be among the first 25 applicants

Join to apply for the Senior Manager, Acquisition Marketing, TMS role at Loblaw Companies Limited

Come make your difference in communities across Canada, where authenticity, trust and making connections is valued -- as we shape the future of Canadian retail, together. Our unique position as one of the country's largest employers, coupled with our commitment to positively impact the lives of all Canadians, provides our colleagues a range of opportunities and experiences to help Canadians Live Life Well.

At Loblaw Companies Limited, we succeed through collaboration and commitment and set a high bar for ourselves and those around us. Whether you are just starting your career, re-entering the workforce, or looking for a new job, this is where you belong.

This role has flexibility between our Bathurst \& Lakeshore and 1 Presidents Choice Circle.

Our hybrid model requires this role to be in office 4 days a week with flexible working hours at our Bathurst/Lakeshore location.*

This is an exciting opportunity to drive a strategically important and growing business within the Loblaw enterprise, with a national retail footprint in 385 stores across multiple banners.

This role is a unique opportunity to lead marketing programs that combine the power of the Canada's largest loyalty program PC Optimum, the power of the Loblaw retail network, exceptional customer service from our Mobile Shop Mobilists, and partnerships with all the leading mobile carriers and phone manufacturers.

Our Marketing team is looking for a seasoned leader who embodies our values of: Care, Ownership, Respect, Excellence, to add to our dynamic culture and capabilities.

What You'll Do

Own end-to-end marketing calendar for telco offerings (TMS and Prepaid)
Leads the annual TMS paid media strategy and execution, including leading creative \& media briefing \& asset management across multiple channels including: in store collateral, email, SMS, website, social, display, SEM, XM, etc.
Partner with Product Management, Digital, Social Media, PR, teams to execute campaign and product launch strategies
Key marketing partner to carriers and 3rd party suppliers on the day-to-day promotions, projects and initiatives. Build a strong relationship and partnership with the 3rd Party supplier team to understand their needs, gain customer insights, to support as necessary and build into marketing strategies
Responsible for reviewing and finalizing marketing material Legal sign off
Drive analysis of campaign / project management effectiveness and optimization
Responsible for budget oversight for all marketing activities for TMS and PC Mobile
Support ongoing and custom research projects for TMS incl IMI reporting/brand awareness
QBR/MBR deck support
Coaching and leadership of direct report

What You' Bring

Bachelor's Business Degree is preferred
7-10 years in a related marketing and leadership role; experience in Telecommunications is a specific asset
Superior communication skills -- a persuasive and articulate speaker, writer, and presenter
High-energy, results-driven enthusiasm with the resilience and persistence to drive sustainable business success
Capable of operating in a fast-paced environment with the skills to complete projects within aggressive timelines and budget to deliver KPIs
Ability to identify, diagnose and quickly remedy Telecom industry needs to drive results
Strong organizational skills with the ability to multitask, prioritize, and manage expectations
Resourceful and capable of working independently to solve programs, and passionate people leader

If you are unsure whether your experience matches every requirement above, we encourage you to apply anyway. We are looking for varied perspectives which include diverse experiences that we can add to our team.

We have a long-standing focus on diversity, equity and inclusion because we know it will make our company a better place to work and shop. We are committed to creating accessible environments for our colleagues, candidates and customers. Requests for accommodation due to a disability (which may be visible or invisible, temporary or permanent) can be made at any stage of application and employment. We encourage candidates to make their accommodation needs known so that we can provide equitable opportunities.

Please Note:

Candidates who are 18 years or older are required to complete a criminal background check. Details will be provided through the application process.