Manager, Marketing and Partnerships

Scene+ • Toronto, Golden Horseshoe • 3d ago

Who we are

Join Scene+ and be part of Canada's most robust lifestyle loyalty program with over 15 million members and growing! We are a trusted brand, driven by the belief that there's always something to look forward to with rewards for every kind of life. Our goal is to become Canada's favourite loyalty program by nurturing our Members with rewards their way.

We're the exciting joint venture of Cineplex, Empire, and Scotiabank, blending the energy, optimism, and atmosphere of a startup with the support of three iconic Canadian companies. With over 100 team members and plans to grow more, we're an emerging, responsive company. We offer collaboration, accountability, challenges, and rewards to everyone who joins us.

Our motto is "Love what's next," and we believe it applies to your career too. Join us to help evolve the program, collaborate with amazing teams, and love what lies ahead.

Who we need

Reporting to the Account Director, we are hiring a Manager, Marketing and Partnerships to join our team. You will play a critical role in driving the strategic objectives of a financial institution partnership within the Scene+ loyalty program through account management, strategic planning, and ownership of digital and paid media initiatives. You will lead quarterly business reviews (QBRs), support account planning with data-driven insights, track and report on key KPIs, and oversee project and meeting management. You will ensure the seamless integration of the key account’s business objectives into operational initiatives, enhancing the member experience and achieving measurable results.

This is a hybrid role that requires working in the office five days every two weeks.

What’s it for you

Impact and influence. We are a data science-driven organization with a rapidly growing membership. You will work in a dedicated partnership with a financial institution, gaining exposure across both organizations. You will influence decision makers through compelling presentations that translate data insights into strategies for forecasting, spending, and building cohesive, high-impact marketing campaigns.

Ownership. This is an opportunity to have full ownership and make a measurable impact on the success of a national marketing partnership. You will be a key driver of strategic growth, uncovering untapped opportunities and amplifying the impact of digital and paid media campaigns.

Career development. We have a strong history of fostering professional growth. You will work with a manager who values collaboration and constructive feedback, and have access to mentorship and opportunities to expand your professional network. You will join a collaborative and enthusiastic team that is proud to be shaping our next chapter of growth. Whether your career path leads deeper into Partnerships or towards opportunities at our parent companies, you will build experience that will accelerate your future in marketing.

As our new Manager, Marketing and Partnerships, you will:

Drive partner objectives. You will build relationships with key stakeholders at our partner organization and establish yourself as a trusted, strategic resource who can think critically and present deeper insights. You will collaborate closely with the Account Director and cross-functional teams, including Marketing and Data Analytics, to design and execute programs that deliver on business goals.
Analyze and report on data-driven insights. You will monitor performance and track KPIs for a key strategic account within Scene+ using dashboards, reporting tools, and analytics. You will identify market trends, competitive movement, and growth opportunities. You will present actionable insights and recommendations that inform strategic account planning and development.
Steer Quarterly Business Reviews (QBRs). You will lead the preparation and delivery of QBRs, integrating KPI progress, strategic insights, and cross-functional updates. You will gather input from internal teams, manage timelines, and ensure alignment with business objectives. You will provide clear findings, actionable recommendations, and follow-up plans to support informed decision-making with external stakeholders .
Lead digital and media strategy. You will own and lead the development and execution of digital and paid media strategy, acting as the primary liaison with the partner. You will oversee forecasting and performance tracking, testing, applying learnings, providing reports on outcomes and the overall impact of initiatives.
Manage meetings and projects. You will coordinate external and internal meetings, establishing clear agendas, tracking progress, and distributing meeting notes. You will oversee project timelines, gather feedback, and ensure alignment on action plans and deliverables to ensure effective project management.

You bring:

The account management expertise. You have experience in strategic account or partnerships management, ideally within loyalty, marketing, or digital environments. You have a track record of monitoring performance KPIs, producing data-driven reports, and delivering actionable recommendations. You thrive in collaborative partnerships, empowering clients with insights, resources, and strategies that achieve business outcomes.
The project management skills. You have strong business acumen and the ability to plan, prioritize, and manage multiple initiatives. You can oversee complex projects from planning through delivery, identifying gaps, solving problems, and adapting to shifting priorities while ensuring timelines and deliverables are met.
The relationship-building skills. You are an exceptional communicator with strong collaboration skills. You can articulate complex concepts clearly and engage diverse stakeholders to move projects forward effectively. You excel at building and maintaining strong relationships with internal and external stakeholders. You can navigate challenges, mediate discussions, and influence decisions with confidence and diplomacy. You take a consultative approach, ensuring trust and alignment at all levels.
The technical and analytical strengths. You are proficient in PowerPoint, Excel, and dashboard navigation tools such as Power BI or Tableau. You know how to leverage data-driven insights and segmentation to meet account KPIs. You can translate complex performance data into meaningful, actionable steps.

Join us.

At Scene+, we cultivate an innovative and collaborative environment. Guided by our values, we aim to exceed the expectations of our partners and members.

Member Focus: We prioritize the needs and experiences of our members in everything we do.

Teamwork: We believe in the power of collaboration and working together to achieve our goals.

Continuous Improvement: We strive for excellence by constantly seeking ways to improve and innovate.

Integrity: We uphold the highest standards of honesty and transparency in our actions.

Results Driven: We are committed to achieving outstanding outcomes and delivering value.

Passion: We are passionate about our work and dedicated to making a positive impact.

We offer:

Perks: Enjoy a competitive salary and benefits package, performance-based bonuses, and extra rewards from our owners, including discounted rates on mortgages, banking, movies, and more.

Warmth: We foster a genuine culture where relationships, knowledge sharing, and creativity thrive.

Growth: Working for Scene+ offers exposure to a range of industries represented by our owners and partners. You'll have the chance to work on diverse initiatives, collaborate with cross-company teams, and expand your career path options both internally and with our owners.

What you can expect from our interview process:

A virtual interview with a Talent Advisor discussing your interest in the role and the company and how you will make an impact as our new Manager, Partnerships.
A virtual interview with the Account Director to learn about our current partnership strategy. You will have the opportunity to share your collaborative approach and project management processes
A virtual or in-person interview with the Director to discuss why you are interested in joining Scene+ in this role and provide more details about your experience in nurturing trusting relationships.

Apply now.

If you have 70% of what we're looking for and 100% authenticity and passion, express your interest here. Please contact us by email at careers@scene.ca and let us know what accommodations or assistance we can provide you during the application process.

At Scene+, we're committed to diversity, equity, and inclusion. We strive to integrate these values into everything we do, from our partners and offers to our teams and interactions. We welcome and appreciate candidates from diverse backgrounds, including women, persons with disabilities, Black, Indigenous and People of Colour (BIPOC), the LGBTQ2SIA+ community, and other equity-seeking groups.