Company DescriptionFounded in 2005, Value Partners Investments is a Winnipeg-based investment firm that currently manages over $5.7 Billion in assets primarily through nine investment funds as well as through Value Partners Investment Counsel (VPIC) which provides discretionary investment management services to wealthy families across Canada.Our mission is to build client wealth by investing wisely and communicating clearly. Over the past 20 years we have fulfilled that mission by creating over $2.6 Billion in investment gains for clients. This track record of success has enabled us to become one of Canada’s fastest growing companies as ranked by Profit Magazine and one of Canada’s fastest growing Private Investment Counsels by Investor Economics. Job DescriptionValue Partners Investments (VPI) is seeking a Marketing Specialist to join our dynamic team on a 12-month contract to help cover a maternity leave. This role is ideal for a creative, organized, and proactive marketer who thrives in a fast-paced environment and is passionate about helping clients make the most of their life’s work. Reporting to the Marketing Manager, the Marketing Specialist will play a key role in developing compelling marketing materials, supporting strategic initiatives, and elevating our brand presence across multiple channels.As Marketing Specialist, you’ll support a wide range of initiatives that help communicate our value to clients, and advisors, and the broader community. Your work will span content creation, event support, and strategic projects. ResponsibilitiesDevelop booklets, case studies, presentations, articles, and website content that address the key concerns of high-net-worth clientsSupport advisor and client events by helping with invitations, promotional strategies, presentation materials, and contributing to the “Event-In-A-Box” initiative that makes hosting events easierSet up product tables at events that showcase the businesses we invest in, helping clients connect with their investment in a tangible wayLead marketing efforts for the Value Partners Charitable Foundation, including newsletters, articles, presentations and website updatesManage and grow the Value Partners LinkedIn page by developing and executing a regular posting strategyMonitor and analyze website traffic, email engagement, and video views, and provide recommendations to improve performanceCollaborate with other departments to fulfill marketing needs such as presentation support and internal communicationsAssist with marketing for VP Sports & Entertainment, including newsletters, website updates and social media contentAssist advisors with custom marketing requests including presentations, videos, event invitations, and promotional materialsContribute to special projects including revamping internal marketing systems and improving advisor tools QualificationsEducation & ExperienceBachelor’s degree or diploma in Marketing, Communications, Business or a related field1-3 years of experience in a marketing role, preferably within financial services or a professional services environmentExperience with content creation Technical KnowledgeProficiency in Microsoft Office Suite (Word, PowerPoint, Excel)Experience with marketing platforms such as Constant Contact or similarUnderstanding of analytics tools (e.g. Google Analytics, LinkedIn Insights) Skills & AbilitiesExceptional written and verbal communication skillsStrong organization and project management abilitiesCreative thinker with keen eye for detail and designAbility to work independently and collaboratively across teamsComfortable managing multiple priorities and deadlinesPassion for helping clients and advisors Additional InformationComprehensive health, dental and vision benefitsHealth & Wellness Spending Account4% Matching RRSP allocationGreat workplace culture!
