We're on the lookout for a consumer focused Director, Brand \& Product Marketing for a well known consumer brand located in Toronto. This exciting 14 month contract opportunity will require some onsite/in-office on occasion and include a competitive salary, benefits, vacation, sick and/or personal days. We're specifically looking for a strategically minded marketing lead with a sharp eye for storytelling, a calm leadership style, and a natural command in a room.
This is a rare opportunity to step into a pivotal interim leadership role overseeing end-to-end go-to-market strategies for a few major consumer products. Your Mission:Developing clear, compelling messaging frameworks that resonate across lifecycle touchpoints (email, social, web, retail, paid media)Crafting positioning that bridges the emotional with the practical --- why this matters, what makes it different, and how this is communicated
Acting as the connective tissue between brand, creative, comms, product, and retail teams
Turning customer data and insights into action, in partnership with internal analysts
Orchestrating product storytelling for both new launches and iterative improvements
Aligning senior stakeholders around messaging strategies and launch plans
Driving work that's as strategic as it is hands-on
What You Bring:A polished presence --- you can take a room, lead a conversation, and build instant credibilityA knack for shaping narratives that feel both smart and human
Experience owning messaging across multi-channel consumer campaignsA strong grasp of consumer-focused marketing (ideally in tech, wellness, retail, or CPG)A comfort with cross-functional leadership --- you know how to wrangle alignment without creating friction
Past work in agency or in-house creative teams is a major plus
Sound like your kind of challenge?We're looking for someone to step in, take the reins, and make a real impact --- all while keeping the brand voice sharp, the team inspired, and the customer at the centre of it all. We look forward to hearing from you.
