Role: Coordinator, Paid Social
Reports to: VP of Trading
Location: Toronto
THE OPPORTUNITY
This is an opportunity to work with the leading Independent Marketing Intelligence Company. You will join a global company with a global culture to match. We live and breathe our MiQ values in order to help businesses win and support our employees' professional and personal development.
The Coordinator, Paid Social position is the starting point of your career here at MiQ and perhaps in the paid social space! At the heart of MiQ’s business, you will be the link between our operational and commercial functions. You will be running paid social media campaigns across a wide variety of brands and across different social platforms while working collaboratively with other departments like Client Partnerships, Product, Solutions, etc.
WHO YOU ARE
YOUR PERSONALITY
We love different personalities at MiQ and strive to build teams constructed with diverse backgrounds and inclusive points of view. That said, we firmly believe that our values bring us together and we look for people who align with our values below.
Passion – We love and live what we do.
Determination – We always find a way to ‘figure it out’.
Unity – We hold each other accountable. We win and lose as a team.
Agility – We anticipate the unexpected, embrace and adapt to change.
Courage – We dare to think unconventionally.
WHAT YOU’LL BE DOING
Your main responsibilities will fall into two buckets:
Campaign Setup
Assist in the creation of Campaigns in all Paid Social Platforms
Lab entry and maintenance for relevant book of social business
Discuss and develop campaign strategy with the internal planning teams to increase your understanding of Paid social advertising, whilst building the very strongest campaign setup for each campaign
Utilise pre-campaign data to construct data driven campaign setup
Look to introduce new ideas and initiatives while staying current on emerging trends
Learn about the MiQ product stack and get comfortable trading any type of campaign/product across a multitude of platforms
Campaign Maintenance
Ensuring that campaigns are hitting required pacing and performance KPIs in order to achieve client goals through consistent optimizations
Manage and prioritize the tasks associated with your client portfolio, such as: client reporting, client feedback, setups, internal updates, etc
Create dashboards, reports (weekly, monthly, quarterly), and present data, recommendations and insights via regular and ad-hoc reporting platforms to help teams and clients understand and monitor the health and performance of campaigns
Work with Client Partnerships and Product to assist with insights and analytics needs
Communicate with your manager on challenges and blockers on campaigns and provide updates in internal Pod Status meetings
Complete monthly billing tasks for your dedicated portfolio
REQUIRED EXPERIENCE & SKILLS
Minimum 1 year of academic experience in Marketing, Advertising, Communications, STEM, Business, Finance
Experience working in client-facing environment would be an advantage
A start-up mind-set
Passionate about learning in an emerging field of advertising, specifically within the paid social media space
Eager to work directly with clients
Technically and analytically astute
Strong troubleshooting ability, clear systematic approach to problem solving ? Strong communication skills and an ability to work both independently and contribute within a team environment
Alignment with MiQ's core values/culture
BENEFITS & PERKS
Competitive compensation that includes bonus and Profit share
No co-pay Benefits from day 1 (single or family)- medical, dental, vision
25 vacation days + 2 extra paid days of Inclusion Leave per year to acknowledge and celebrate cultural holidays, community endeavours, and inclusive initiatives that are meaningful to our employees beyond the standard holidays
6 months paid parental leave
RRSP matching contribution plan
Wellness benefits including free access to benefits provider Cyno
Awesome opportunities for growth
Flexible work environment with both remote and in office attendance and fun team building activities
2 weeks virtual orientation to learn about our business and meet the broader team upon joining MiQ
At MiQ, we don’t just accept the differences of our people, it is the foundation of what makes us who we are. MiQ is very proud to be an equal opportunity workplace and to be certified as a “Great Place to Work”'!
Apply Today!
