About Us
AfterShip, recognized as a Great Place to Work Certified company, is at the
forefront of transforming the global eCommerce landscape. Our mission is to
empower eCommerce retailers to create and manage the world’s best online
shopping experiences. Powering over 4.4 billion shipment trackings for over
20,000 global brands like Samsung, GymShark, Dr. Squatch, Citizen, Mejuri and
Aesop, AfterShip revolutionizes how businesses engage with customers after
purchase. We are pioneering AI-driven post-purchase solutions, from smart
shipment tracking and returns management to personalized product recommendations
and AI-powered delivery estimates.
Having secured a $66 million Series B in 2021, we are accelerating our growth
and continuing to shape the future of eCommerce.
At AfterShip, we are building a diverse and high-performing culture that
encourages collaboration and experimentation on a global scale. Even as a
company with over 10 years under our belt and 450 AfterShippers across our 8
global offices, we embrace a dynamic and agile approach to our work.
We operate with a flat team structure, where you will have opportunities to
contribute your ideas and take ownership over your work to create meaningful
impact for the business and the customers we serve. If you’re looking for a
vehicle to achieve your professional goals and work alongside fantastic teams,
we invite you to join us.
Your Mission:
As the Senior Lifecycle Marketing Manager at AfterShip, your mission is to own
and grow the email marketing channel as a key driver of our customer lifecycle
strategy from lead acquisition and nurturing to cross-selling and retention.
You’ll play a critical role in building scalable programs that convert leads
into long-term customers for our global SaaS products, with a strong focus on
the North American market.
You’ll report to the Head of Product Marketing in NA and collaborate closely
with cross-functional teams including Marketing Operations, Product Marketing,
Sales, and Design. Your work will directly impact business growth by launching
high-performing, data-driven email programs that move prospects and customers
through the funnel.
This is a remote role with a preference for candidates located in North America,
as we’re expanding our talent footprint beyond APAC. Given the global nature of
our team and customer base, you may need to accommodate early or late calls 1-2
times per week to collaborate with teams in Asia and Europe. You'll be joining a
fast-moving, metrics-driven environment with the opportunity to expand into
broader lifecycle marketing responsibilities as the email channel scales.
What You’ll Do:
- Own and execute email marketing strategy to support key lifecycle stages such
as lead acquisition, nurturing, cross-selling, onboarding, and retention
across AfterShip’s SaaS products.
- Develop and manage automated workflows (e.g., welcome series, re-engagement
campaigns) using tools like HubSpot, and optimize audience segmentation and
targeting.
- Analyze performance metrics (e.g., open rates, CTR, conversions, revenue
impact) and run A/B tests to continuously improve email effectiveness and
ROI.
- Collaborate cross-functionally with marketing ops, product marketing, and
design teams to ensure copy, layout, and strategy align with brand standards
and business goals.
- Ensure global compliance with email marketing regulations (e.g., GDPR,
CAN-SPAM), and maintain best practices in subscription and data management.
- Stay ahead of trends in email and lifecycle marketing (e.g., AI-driven
personalization, interactive content) and introduce new tactics to scale the
channel.
Who We're Looking For:
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 5+ years of B2B email marketing experience, ideally in SaaS or e-commerce
environments.
- Proficiency in email marketing platforms like HubSpot, Mailchimp, or
Instantly.ai.
- Strong writing skills in English with a track record of crafting
high-converting emails.
- Familiarity with global email marketing regulations and best practices.
- Analytical mindset with experience using data to guide strategy and improve
performance.
- Excellent collaboration and project management skills across cross-functional
teams.
- Detail-oriented, self-driven, and comfortable working in a fast-paced global
team.
At AfterShip, we understand that not all applicants will have skills that match
the job description exactly. We value diverse experiences and respect that
experience comes in many different forms, so even if you feel you may not meet
every qualification to a T then we still encourage you to apply. We are always
looking for people who can help us continue to raise the bar for our team and
who want to join us on our mission.
Why You Should Join Us:
- Great Place to Work Certified: We’ve been recognized for our inclusive,
values-driven culture that celebrates diversity and collaboration.
- Innovative & Inclusive Culture: Started by our software engineer-turned-CEO,
AfterShip is built on curiosity, creativity, and collaboration. We’re a
passionate, global team of problem solvers who put egos aside to innovate
together. We take immense pride in fostering a culture that’s inclusive,
which has allowed us to surround ourselves with the industry's most talented
professionals.
- Ambitious Mission with Real Impact: Join us in transforming eCommerce by
making buying and selling easier for everyone. It’s one of the most dynamic
spaces in tech, with limitless opportunities to innovate and grow.
- Thrive & Grow: There’s no ceiling to what you can achieve or learn here.
We’re committed to empowering your career while advancing together as a
company.
- Flexible Work Setup: We’re a remote-first team, meaning by default that
employees work from home or on a hybrid-flexible basis in our hub locations
(Toronto, Austin, Barcelona). You’re empowered to choose a work setup that
works best for you and your team. With flexible hours depending on your time
zone, you’ll be able to have a schedule that fits your working style and the
requirements of your role.
Perks:
- Competitive compensation
- Remote-first/hybrid-flexible work setups
- Healthcare coverage offered from day 1
- Retirement plans including company match
- Annual learning & wellness benefit
- Monthly book perk
- Career progression & professional development
- In-office lunch and commuter benefits for those located in our hub locations
We are an equal opportunity employer. In addition, we are committed to providing
accommodations for applicants upon request at any stage of the recruitment
process in accordance with the legislative requirements of this job’s location.
Please let us know if you require accommodation due to a disability during any
aspect of the recruitment process and we will work with you to address your
needs.
