Job Title: Digital and Marketing Manager
Office location: North York, ON (Onsite)
Duration: Full-time
Reports to: Director of Marketing / VP, Business Development
Industry: Hospitality, Real Estate, and Development
Experience Level: Mid–Senior Level
Description
One of the leading players in the hospitality and real estate industry, known for building high-quality developments and managing top-tier hotel properties. They are seeking an innovative and results-driven Digital and Marketing Manager to lead their digital strategy and drive impactful marketing initiatives across our portfolio.
This strategic role requires hands-on expertise in digital marketing tools, data-driven decision-making, and a deep understanding of hospitality marketing trends.
Apply now to be part of a team shaping the future of hospitality and real estate.
Key Responsibilities:
Strategy & Execution
Develop and implement integrated digital marketing campaigns (SEO, SEM, social media, display ads, email, content marketing).
Lead brand-building initiatives across all properties and platforms.
Manage and optimize marketing budgets to maximize ROI.
Content & Branding
Oversee content creation for websites, blogs, social media, and promotional materials.
Ensure consistency in brand voice and visual identity across all channels.
Data & Analytics
Track KPIs (e.g., conversion rates, traffic, campaign performance) and provide regular reports with insights and recommendations.
Use tools like Google Analytics, Meta Ads Manager, and CRM platforms to optimize engagement.
Team & Vendor Management
Lead a team of marketing coordinators, graphic designers, and digital specialists.
Manage relationships with external agencies, freelancers, and influencers.
What We’re Looking For:
Bachelor’s degree in Marketing, Communications, Digital Media, or a related field; MBA is a plus.
5–8 years of marketing experience, with at least 3 years in a digital marketing leadership role.
Experience in hospitality, real estate, or multi-location businesses preferred.
Proficiency in digital marketing platforms (Google Ads, Meta, Mailchimp, HubSpot, etc.).
Strong project management and team leadership skills.
Knowledge of website CMS (e.g., WordPress) and graphic tools (e.g., Canva, Adobe Creative Suite).
Preferred Personal Attributes
Results-oriented with a strong commercial mindset.
Creative thinker with attention to detail.
Exceptional communication and interpersonal skills.
Agile and adaptable in a fast-paced, dynamic environment.
Perks & Benefits:
Competitive salary + performance bonus
Health, dental, and vision insurance
Travel discounts at affiliated hotel properties
Career development and growth opportunities
