Job Summary Job Description About RBCx
About Mydoh
What is the opportunity?
WHAT WILL YOU DO?
- Strategic Leadership: Develop and execute a comprehensive marketing \& growth strategy that drives business outcomes, utilizing insights into market trends, consumer behavior, and competition.
- Executive Team Collaboration: Serve as a key member of the executive team, contributing to the overall direction and strategy of the organization.
- Team Leadership: Lead and motivate a team responsible for driving growth initiatives, fostering a culture of innovation, collaboration, and accountability.
- Product Marketing: Collaborate in the creation and development of new products and services that meet customer needs, promote market differentiation, and contribute to sustainable growth.
- Customer Acquisition \& Retention: Focus on acquiring new customers while maintaining and improving relationships with existing ones through personalized experiences, loyalty programs, and customer engagement initiatives.
- Brand Awareness and Consideration: Grow the Mydoh brand and, if needed, optimize current or develop new brand strategies
- Data-Driven Decision Making: Utilize data analytics to inform strategic decisions, optimize resource allocation, and prioritize growth initiatives.
WHAT DO YOU NEED TO SUCCEED? Must have
- A minimum of 10 years of experience in marketing, with at least 3 years in leadership roles, preferably in tech or startup environments.
- Proven experience in executing high-impact digital marketing campaigns, SEO, SEM, and content marketing. A track record of driving significant user engagement and customer acquisition online.
- Demonstrable experience in digital product marketing, specifically collaborating with technical teams to reach marketing objectives.
- Strong leadership skills with the ability to inspire and motivate a diverse team. Experience in building and nurturing teams, fostering a culture of innovation and excellence.
- Exceptional communication skills, with the ability to articulate vision and strategy effectively to both internal teams and external partners.
- Strong analytical and strategic thinking skills, with an ability to translate data into actionable insights.
Nice-to-have
- Experience in large, matrixed organizations.
- Experience in fintechs or startups leading digital banking, payments, and/or financial product development.
What's in it for you?
- A comprehensive Total Rewards Program including bonuses and flexible benefits, competitive compensation, commissions, and stock where applicable.
- Leaders who support your development through coaching and managing opportunities.
- Ability to make a difference and lasting impact.
- Work in a dynamic, collaborative, progressive, and high-performing team.
- A world-class training program in financial services.
- Flexible work/life balance options.
- Opportunities to do challenging work.
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Note : Applications will be accepted until 11:59 PM on the day prior to the application deadline date above I **nclusion and Equal Opportunity Employment**
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